Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
7 Writing Strategies to Boost Traffic on Your #Blog [Read more...]
Tips, Tricks & Tools for Free Publicity
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
7 Writing Strategies to Boost Traffic on Your #Blog [Read more...]
by Jen Thames
By Jen Thames
Event PR is a special breed of publicity.
Whether you’re just starting out in this niche or you’re taking on event PR yourself for the first time, there’s a lot you need to know. Being new to anything, you’re sure to make a few missteps at first. But if you know what common mistakes PR event newbies make, you can … [Read more...]
by Joan Stewart
If you're selling any type of PR- or publicity-related service---especially if you're a new player in your niche---consider generating leads on Fiverr.com.
It's the global online marketplace of vendors offering tasks and services … [Read more...]
by Joan Stewart
If someone has a problem and they're searching online for a way to solve it, but they don't know you, have you made it easy for them to find you?
Too often, people who want publicity spend the majority of their time on outreach---hunting for journalists, bloggers and others … [Read more...]
by Joan Stewart
One of the ways I keep a diversified business running smoothly is to have carefully-crafted responses to common questions and news items pre-writtten.
Years ago, this would have meant a series of separate documents on my computer, but now it takes just … [Read more...]
by Joan Stewart
In the old days, if a journalist wrote a news article or opinion column that you believed was inaccurate or unfair, you had only three options:
Write a letter to the editor or column responding to it, and hope they print it. Ask for a face-to-face meeting with an editor and the writer. Cancel your subscription, an option that does … [Read more...]By Mickie Kennedy
When we talk about PR, what comes to mind?
Typically, you’re probably thinking about how a company conveys itself to the public. Social media, press releases, newspaper stories, interviews. All those things that can paint your company in a positive light with the public. Any way that you can build your … [Read more...]
by Joan Stewart
Your book's media kit is the major marketing package that tells a variety of audiences about the book, and makes it easy for them to report on it or promote it.
Yet many authors are confused about what goes into the kit. If you've written … [Read more...]
by Joan Stewart
If you missed today's webinar on "The Indie Author's Guide to Creating a Killer Media Kit," not to worry.
You can [Read more...]
I’ve been running my own PR business for over 15 years, and not a week goes by that a potential client doesn’t come along and say, “PR just doesn’t work for us. Why should I invest more time and money when we’re not getting a single phone call from the media, or seeing any decent, measurable ROI?”
There’s no questioning the value of a … [Read more...]
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