You're ready to share tons of content in a free webinar and sell the product at the end. Three hundred people have … [Read more...]
One of the toughest problems Publicity Hounds face is explaining succinctly their book, product or service.
Your 15-second pitch should be short enough to catch people's attention but enticing enough to make them say, "Tell me more."
It's Day 3 of the third annual [Read more...]
Explainer videos tell your company's story at your website, and explain how visitors will find value at the site.
If you think your idea for a crowdfunding project is too "out there," and that total strangers will never fork over their hard-earned money to make your dream come true, a closer look at this social media phenomenon might convince you to just go ahead and … [Read more...]
I’ve been running my own PR business for over 15 years, and not a week goes by that a potential client doesn’t come along and say, “PR just doesn’t work for us. Why should I invest more time and money when we’re not getting a single phone call from the media, or seeing any decent, measurable ROI?”
There’s no questioning the value of a … [Read more...]