Search Results for: Radio

August 10, 2011 by Joan Stewart

Rachael Ray, Regis & Kelly execs to share pitching tips

If you're trying to get onto one of the big TV talk shows, the best place to start is usually at the show's website. But knowing where to look, and making sure your pitch stands out from all the rest, can be near impossible. That's why Publicity Hounds who … [Read more...]

June 10, 2011 by Joan Stewart

Publicists: Trade PR skills for Internet marketing training

Publicists, how many more clients do you think you can attract if your name comes up on the first page of Google every time someone searches for a PR person with your expertise? Tom Antion, my Internet marketing mentor, can help. Tom is looking for … [Read more...]

May 24, 2011 by Joan Stewart

12 ways to say ‘thanks’ to a blogger or journalist

The blogger whose audience you've been dying to get in front of publishes your guest blog post, letting you strut your stuff to a new crop of potential customers and clients. A journalist who works for your local business journal writes a flattering, … [Read more...]

April 22, 2011 by Joan Stewart

15 ways to publicize a major publicity hit

The next time you generate publicity in a major newspaper or magazine, or at a blog, or you get onto a TV or radio show, don't stop there. You also need to publicize your publicity. That's what Michelle Tennant of [Read more...]

April 17, 2011 by Joan Stewart

Authors, meet me May 7 in Denver; discount ends today

If you've written a book or want to write one, don't miss this rare opportunity to see me in person for a two-and-a-half-hour presentation on how to use traditional and social media to promote your expertise to sell more books. I'll be presenting on Saturday, May … [Read more...]

April 5, 2011 by Joan Stewart

With apologies to Betty Boop, I’m finding my voice

One of the questions a professional speaker never wants to hear is, "What's wrong with your voice?"

My friends in the Wisconsin chapter of the National Speakers Association started … [Read more...]

February 23, 2011 by Joan Stewart

Authors, the media don’t care about your books

I know that sounds harsh, but it's true. If you're trying to generate publicity for your book, you're going about it all wrong. You should be generating publicity for your expertise. That's one of the topics I discussed when I was a guest on Stacy … [Read more...]

February 19, 2011 by Joan Stewart

Recycle Publicity These 7 Ways

By Joan Stewart
The Publicity Hound

Feeling proud for persuading a local radio station to air a half-hour interview with you? Or for getting a two-page spread in a national magazine?

If you're an amateur publicity seeker, you're content with whatever you can get. If you're a real Publicity Hound, however, you know the fun … [Read more...]

February 2, 2011 by Joan Stewart

How to be a Valuable News Source the Media Love

If you want to be a Publicity Hound, you need to know how to work with the media. Specifically, how to be a valuable source.

Here are 10 ways to get in the media’s good graces.

Understand that the media owe you nothing. It is not their job to sell your book, draw a large audience for your speaking engagement, get you a consulting … [Read more...]