That nasty review of your hotel isn't as bad as the one above, but they still gave you only one star because they found mold on the walls in the bathroom.
Or the drunks in the next room carried on all … [Read more...]
Dog Tweets—Why buying email lists is always a bad idea.
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
Why buying email lists is always a bad idea. [Read more...]
4 ways to promote your retail business before you open
UPDATE on Feb. 22, 2017:
If you’re a store owner selling goods online, or a company offering their services, understanding your consumer’s behavior within a digital landscape is pivotal. You have to familiarize yourself with the various online channels, programs and software. See [Read more...]
Doing business locally? Share your blog at Patch.com
At the winter farmer's market in my town, I ran into my local editor for Patch.com, the uber-local website that's giving Publicity Hounds yet another outlet for their press releases, photos and local … [Read more...]
7 reasons to embrace nasty comments at your blog
If you blog and moderate your comments, how many times do you automatically delete the nasty ones, instead of just approving them? Do you delete comments you don't like from your Facebook profile or Facebook page? How many times have you heard a retailer bellyaching that they don't want a profile on [Read more...]
How long before we’re branded, like cattle, with a “reputation score”?
If you're on Twitter, Twitter has assigned you a "reputation score." It has a system in place to gauge who you follow and who the people you follow follow. It uses that information to suggest the "Who to Follow" avatars in the right-hand column of your … [Read more...]
6 ways to promote your retail business before you open
Create a buzz all over town long before your store opens. These days, in a sour economy, businesses opening just about anywhere are major news. So don't shy away from publicity. Here six ways to promote your retail business before you open. Display a large … [Read more...]
EveryBlock: Another uber-local site for community news
Here's another hyperlocal website to add to … [Read more...]
Videos: How 2 businesses deal with bad reviews on Yelp
Last week, I wrote about 11 ways to use Yelp and respond to bad reviews.
I just came across these two videos from business owners on Yelp who explain how they handle bad reviews.
Jeff D., who owns a wine … [Read more...]
11 ways for small business to use Yelp, respond to bad reviews
If you do business in your own community, start participating on Yelp, the popular social media site that helps people share the best (and worst) of businesses like dentists, hair stylists and car … [Read more...]
