By Roshanda E. Pratt
Everyone loves extras.
Extra fries, extra time to complete a project, and extra money in your bank account. Just as you and I enjoy a few “extras” so does the local television … [Read more...]
Tips, Tricks & Tools for Free Publicity
By Roshanda E. Pratt
Everyone loves extras.
Extra fries, extra time to complete a project, and extra money in your bank account. Just as you and I enjoy a few “extras” so does the local television … [Read more...]
There is always a story to be told. The key is to know how to tell the story in a way to draw the media into calling and chasing you down.
As a former television news producer for 10 years, my main … [Read more...]
by Joan Stewart
One way to kill your chances of getting onto local TV is to pitch your website.
That's what Tom Graber of Milwaukee wanted to do a few weeks ago.
Tom's website, Friday Fish Fry Guide, lists more than 1,000 restaurants in a six-county area in metropolitan Milwaukee. … [Read more...]
by Joan Stewart
When you think of talk radio, you think politics, home improvement shows and public radio.
Mind-Body-Spirit shows aren't as obvious, but they have huge followings.
Guests talk about familiar topics like the law of … [Read more...]
by Joan Stewart
More than 6 out of 10 people read one or more product reviews on a shopping site before deciding whether to buy.
But how many of those people do you think hear their B.S. detector going off when all the reviews on the company's website are … [Read more...]
by Joan Stewart
Now that you know the advantages and disadvantages of press releases and pitches, here are my recommendations on when to use each one.
by Joan Stewart
by Joan Stewart
You have an idea for a story that will generate free publicity for your company or nonprofit, a product or a service, or a book you're launching.
Your first temptation is to write a press … [Read more...]
by Joan Stewart
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
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