Here's one more reason to make sure your ebooks are available for the Nook (the Barnes & Noble e-reader) and Amazon's Kindle. In a review in … [Read more...]
Facebook, inflight mag titles added to inventory close-out
I thought I had caught all the out-of-date products when I went through my inventory a week ago, to prepare for my close-out sale that's been under way for a week. But I found two more that I want to offer: 11 Ways to Avoid Missed Opportunities on Facebook (only $5, reduced from $49.95) Because I'm planning a webinar next week with Mari Smith on … [Read more...]
Do you buy ads? Offer a testimonial for free publicity
I'm all about generating free publicity, so you don't have to pay for ads. But if you buy … [Read more...]
Inventory clearance on CDs, transcripts, booklets
Information products can become out of date so quickly, particularly those dealing with social media sites or any type of technology. For that reason, I'm cleaning out my massive inventory and practically giving away more than 20 titles. CD and transcripts, regularly $39.95, are only $5 each, plus shipping. Tips booklets on employee recruitment … [Read more...]
Restaurant owner needs help with PR for name change
This week’s Help this Hound question is from Timothy Nishimoto, owner of Vino Paradiso Wine Bar & Bistro in Portland, Oregon:"I'm in a PR quandry. I hope you … [Read more...]
Install Google’s +1 button at your website and blog
When Google, the King of Search, gives Publicity Hounds an easy way to let our websites and blogs stand out, we need to embrace it with all four paws. The newest tool is the +1 button, shorthand for "this is pretty cool" or "you should check this … [Read more...]
Book not done yet? You can finish it in 90 days
Many of my friends have written books, so I've heard one sob story after another on how long it takes. One author I know spent four years writing her book, and another frustrating year rewriting, proofreading and doing all the other little things associated with finally getting it onto the shelves in bookstores. If this sounds like you, or if you … [Read more...]
Publicists: Trade PR skills for Internet marketing training
Publicists, how many more clients do you think you can attract if your name comes up on the first page of Google every time someone searches for a PR person with your expertise? Tom Antion, my Internet marketing mentor, can help. Tom is looking for … [Read more...]
Lulu.com: You get what you pay for, says Book Shepherd
When I shared a link on my Facebook page to the replay of a webinar I hosted recently with Daniel Hall on how to format an ebook for the Nook, Barnes & Noble's eReader, one of my fans wanted to know if formatting books individually for different eReaders was better than simply … [Read more...]
Nonprofits: Patch.com offers volunteers, free ad space
Don't view Patch.com only as a news-gathering website for hyer-local news. Last month, when I shared [Read more...]
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