I thought I had caught all the out-of-date products when I went through my inventory a week ago, to prepare for my close-out sale that’s been under way for a week.
But I found two more that I want to offer:
11 Ways to Avoid Missed Opportunities on Facebook (only $5, reduced from $49.95)
Because I’m planning a webinar next week with Mari Smith on The Best Ways to Attract Facebook Fans, Provide Sterling Content and Keep Them Coming Back for More (Just Like the Celebrities Do), I’m offering this title that I created a few years ago with Christine Buffaloe of Serenity Virtual Assistant Services, who manages many Facebook accounts for her clients and teaches them how to use the site. We’ve updated the handouts twice and even though some of the material is out of date, there are still plenty of gems!
Fly High with Publicity in the Inflight Magazines ($19.95, regularly $97).
The giant database of contact information, updated in March 2010, includes contact information, pitching tips and even links for journalists’ social media profiles, where applicable, for 56 inflight magazines. The downloadable, 70-page electronic document helps you understand the inflight magazine industry, the kinds of topics they love to feature, and the many opportunities for publicity that most people don’t know about.
Did you know, for example, that many editors are almost desperate for photos and short items about tourist events and other attractions that are planned in destination cities during most months? It’s true. Many PR people submit press releases about events but fail to include colorful, compelling photos.
Those two titles are among 22 in all. Peruse the list, and shop till you drop.