If you're a speaker with a business topic, or a hobbyist with a fun program that you could present to passengers on cruise ships, don't miss my free webinar with Daniel Hall at 4 p.m. Eastern today, Friday, Nov. 5. It's "[Read more...]
Need a publicist? Ask jobless journalists + 16 other tips
If you want to launch a publicity campaign and you don't have the time to do it yourself, it's time to hire a publicist.
Looking for unemployed journalists who need work is one of your best tactics. More about that in a minute. But here's some general … [Read more...]
Garden club needs help naming a winter gardening event
This week's "Help this Hound" question is from me and my fellow members of the Port Washington Garden Club in Port Washington, Wisconsin:
We're sponsoring our first-ever daylong lecture series on Feb. 26, and we're looking for a … [Read more...]
Speakers & hobbyists: Get booked on cruise ships
Right now, as you're reading this, program coordinators for luxury cruise lines all over the world are reviewing the materials they've received from speakers who want to get booked to speak on next year's cruises.
There's still time for you … [Read more...]
Here’s a handy checklist for writing press releases
The next time you write a press release, use BusinessWire's handy checklist so you don't forget key elements of the release.
Its … [Read more...]
Use hyperlinks in press releases: Here are 19 ideas
The next time you write a press release, don't forget hyperlinks.
Too many writers do. Or they're simply unaware of the three most important reasons to include them: they improve your search engine optimization, drive traffic to your website, … [Read more...]
Wine bar/bistro can’t get a restaurant review—ideas?
This week's Help this Hound question is from Timothy Nishimoto, owner of Vino Paradiso Wine Bar & Bistro in Portland, Oregon:
"My business is known as a wine bar, but we are trying to transition into more of a restaurant, meaning we … [Read more...]
How to avoid choosing the wrong date for your event
When I hosted the teleseminar last week on "50+ Places Online to Promote Your Live & Virtual Events to Reach Your Target Market & Pull Sell-out Crowds," I mentioned briefly that event planners can use online calendar sites to see which events are competing with … [Read more...]
Beverly Hills cosmetic surgeon needs larger email list
This week's "Help This Hound" question is from Dr. Robert Kotler of Beverly Hills, Calif., author of Secrets of a Beverly Hills Cosmetic Surgeon:
"We are eager to increase the number of email … [Read more...]
7 things that can kill your event before it begins
Whether you're sponsoring a live or virtual event, make sure you've covered the bases long before the big day arrives or you'll be facing poor attendance, empty seats and a boss who'll want a good explanation.
Here are … [Read more...]
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