Danielle Keister is working on a research project for her group, the Virtual Assistance Chamber of Commerce, and needs a volunteer for a case study. She's looking for one solo business owner---either a PR professional or business or marketing consultant---who is currently doing everything themselves in their business. They must not have any … [Read more...]
Robb Report needs boating, flying leads
Judy Mandell, a freelance writer for the "Robb Report," the monthly magazine for ultra-affluent readers with an average household income of $1.18 million, is looking for aviation and boating stories for this winter and spring, but no profiles.
What's new, exciting, scary, wonderful, … [Read more...]
Following up can tilt publicity in your favor
Ask any journalist if people should follow up with them after sending a press release or emailing a pitch, and you'll hear the word "No!" The persistent people who follow up, however, are sometimes the ones I write about in my ezine, "The Publicity Hound's Tips of the Week," or this blog. Last month, a publicist who had sent me a book to review … [Read more...]
Photo tips: It’s a camera, not a gun
If you're taking publicity photos for your organization, or you're hiring a freelance photographer to do it for you, keep in mind these photo tips courtesy of Sean McManus. I particularly like the one titled "No firing squad": "It's a camera, not a gun. Smile. Or at least, don't look so terrified. People often shoot photos against walls to get … [Read more...]
Celebrity addresses can be yours for $1
I just got my hands on the mailing addresses for the agent, publicist or manager of these celebrities:
Jodie Foster Meg Ryan Maggie Gyllenhaal Diana Krall Elizabeth Perkins Ming-NaI received an email from ContactAnyCelebrity.com, … [Read more...]
Germ-laden purse can make you sick
When I found a big splotch of dried chocolate ice cream on the bottom of my Coach purse last week, I was mortified How long has THAT been there, I wondered. And how many people have seen it and said nothing? The next day, I read the first item in Marilee Tolen's ezine, titled [Read more...]
Public Radio International producer shares pitching tips
Thinking of pitching public radio with your story? If so, first read these pitching tips from Charles Munroe-Kane, courtesy of Bulldog Reporter. Munroe-Kane produces "To The Best of Our Knowledge" and "Zorba Paster on Your … [Read more...]
A national TV show is yours for $400 a month
If you've always wanted to have your own national TV show, but you don't have the energy to make all the right contacts in New York or Hollywood, that's OK. You can have your own show for less than $400 a month. Don't have $400 to spend? You can have the show anyway and actually make a profit by selling sponsorships. The show can help you drum … [Read more...]
Art marketers get a taste of January telesummit
I just hung up the phone after being part of tonight's "virtual telesummit opening reception party" for the smARTist Tele-summit 2007, hosted by Ariane Goodwin. And after hearing from all those great artists who joined me, I'm impressed! Before I started my business more than a decade … [Read more...]
Blogitive: A sleazy way to get free publicity
The make-money-at-home crowd is going ga-ga over a service called Blogitive that pays bloggers to blog about certain companies.
Blogitive gives pre-approved bloggers a list of press releases, then pays the blogger $5 for every company the blogger mentions. The companies on the list, of course, pay Blogitive. So it looks like everybody … [Read more...]
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