Tips, Tricks & Tools for Free Publicity
by Joan Stewart
How do you feel when you see the name McDonald’s?
In my mind, I see the Golden Arches. And I think “cheap, fattening food I can’t stomach.” Others love Mickey D’s because they know the Big Mac tastes the same, whether they’re eating it in Peoria or Paris. And that’s reassuring.
How about this one? Gillette. I think “safe” and … [Read more...]by Joan Stewart
Everything you say online reflects on your reputation.
By Phyllis Zimbler Miller
Guest Blogger
by Joan Stewart
Attention PR and marketing consultants, and anyone who has clients who are confused about how to dip their toes into social media.
You may be in an ideal position to add social media consulting to your line-up of services and generate another stream of income.
by Joan Stewart
By now, you've probably read most of the arguments on why companies should be … [Read more...]
by Joan Stewart
If you' feel like you can't do it all, start pushing the monkey off your back by delegating some of your work---particularly the stuff you hate doing---to … [Read more...]
by Joan Stewart
Cathy Berger of Roslyn, New York, writes:
I keep having to cancel events because I don't have enough paid registrations.
I have a live, hands-on "dress better" fashion company full of classes. Most are $36 for 90 minutes of instruction, and … [Read more...]
by Joan Stewart
I love exposing readers of this blog to new viewpoints related to publicity, even if they disagree with mine.
Topics can include anything dealing with traditional publicity to reviews for books and products that deal … [Read more...]
by Joan Stewart
Mickie Kennedy's excellent post Blog commenting for PR--do's and dont's, reminded me about something that every smart Publicity Hound do.
State your expertise whenever … [Read more...]
by Joan Stewart
News is breaking all around you.
Here are 6 tips on how to generate publicity from breaking news.
Update: We'll be discussing these tips and many others during the webinar "[Read more...]
by Joan Stewart
Attention speakers, trainers, sales people or anyone who feels like they spend most of their life in an airplane.
You could be one of the winners of the 9th … [Read more...]
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