Dr. Neil Baum, a urologist in New Orleans, tried lots of ways to promote and distribute his book, Marketing Your Clinical Practice.
Most of them bombed. And like many other authors, he felt stuck.
Then, he thought that perhaps a big … [Read more...]
Free ticket for 3 days of Internet marketing training
If you need Internet marketing training, but you can't afford one of those expensive programs from a coach, here's something even better.
It's a free ticket to a three-day live event, an in-depth crash course on the very latest techniques and tools that you must know if you sell any product or service online.
StomperNet, the … [Read more...]
Today last day for publicity summit’s $800 discount
Update: Today, Wednesday, Sept. 22, is the last day to apply for the summit. Also, the price goes up after today, from 5,797 to $6,597 so if you still need to apply, [Read more...]
9 groups can use auto break-ins as timely publicity hook
Always keep your eye open for trends on which you can piggyback a story pitch, or offer free tips or advice.
I found a great one on Friday when I checked into the Radisson Greentree in Pittsburgh.
On the front counter, flyers alert guests to … [Read more...]
Comment on Forbes & AARP mags’ redesigns
Two big-circulation magazines are unveiling redesigns, and an almost guaranteed way to get into them is to comment on the redesigns through a letter to the editor and, of course, include the name of your company in your … [Read more...]
Online catalog lets you search for PR, social media tools
Looking for a tool to help you navigate PR, communications or social media, or do you have one you're selling? There's a new service that can help.
JungleBuzz lets you search its online catalog of more than 250 … [Read more...]
Learn how to link surveys & social media at webinar Sept. 14
Looking for ways to really leverage social media for big profits?
My business partner, Jeanne Hurlbert, PhD will be giving you some awesome new ways to do that on a webinar on September … [Read more...]
23 ways to find targeted media where you want publicity
When you're starting a publicity campaign or creating a year-long media plan, remember that the "spray and pray" technique of pitching hundreds of media outlets with the same one-size-fits all pitch, … [Read more...]
5 ways to be included on other people’s Twitter lists
If you MUST stage a groundbreaking event, try this
You can lump groundbreaking ceremonies, check-passings and ribbon-cuttings into one category.
They're tired, lifeless events staged for the media and to stroke the organizers' egos. Smart Publicity Hounds avoid them at all … [Read more...]
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