Dr. Neil Baum, a urologist in New Orleans, tried lots of ways to promote and distribute his book, Marketing Your Clinical Practice.
Most of them bombed. And like many other authors, he felt stuck.
Then, he thought that perhaps a big pharmaceutical company might want to buy his book in mass quantity and give it away to doctors as a gift. Pharmaceutical companies have very strict regulations on what they’re allowed to give to doctors. But giving them educational products wasn’t a problem.
So Dr. Baum contacted Bayer, the aspirin company, and asked if they’d like to give his book away to their customer doctors as a way of showing appreciation for their patronage. Within a week, Bayer bought more than 120,000 copies and sent it to doctors throughout the U.S. Today, his book is on the shelf of virtually every medical clinic in the U.S.
Just One Phone Call
And it all happened from just one phone call.
These kinds of deals happen all the time. But few authors understand the step-by-step process of how to make that happen.
Matthew Bennett, a self-published author who’s relatively unknown to the general public, has had even greater success than Dr. Baum. He has sold more than 5 million books in quantity to Fortune 500 corporations, including Disney, Reebok, NBC, Abbott Labs, Pfizer, US Healthplans, Subway and many others.
Want to learn how he does it–and how you, too, can get started selling your books by the truckload to big companies?
You’re invited to a free telephone seminar on Thursday, Sept. 23, to hear Steve Harrison interview Matthew about his proven methods and system for selling tons of books. Register here.
Time Inconvenient?
If you can’t attend because the time is inconvenient, recruit someone to attend and take notes for you. Replays are seldom available.
I promote these free teleseminars as a compensated affiliate because the techniques work, but only for authors who are willing to do the legwork.
