Carol Bloom Stevens of Rye Brook, New York writes: "My husband, Mark Stevens, wrote a book called God is a Salesman: Learn from the Master, which will be published … [Read more...]
Predict end of Harry Potter series
Here's a great publicity idea for book clubs, libraries, book stores, author groups or any organization that relates in any way to books or reading.
Offer predictions on how you think "Harry Potter and the Deathly Hallows" will end. It's the last book in the record-breaking series by author J.K. Rowling.
The article asks whether … [Read more...]
Book Tour connects authors with audiences
If you're an author who does book tours or a speaker who's looking for yet another way to spread the word about your speaking engagements, check out Book Tour, a free online service that connects authors with their audiences. Authors can create a profile so fans never again miss your events and media appearances. Love books? Sign up and find out … [Read more...]
Author needs help writing a sales letter
Patricia Dischler of Prairie du Sac, Wisconsin writes:
"I am the author of 'Because I Loved You: A Birthmother’s View of Open Adoption' (Goblin Fern Press, 2006). This book is part memoir, part guidance/advice. I share the story of placing my son for adoption in … [Read more...]
Costco Connection covers books, authors
Thanks to book marketing guru John Kremer for reminding authors that Costco Connection, the monthly magazine published by the giant warehouse club exclusively for its members, can be a great publicity vehicle for authors. In the … [Read more...]
Stem cell research book needs publicity ideas
Yvonne Perry of Nashville, Tennessee writes: "I am publishing my book 'Right to Recover: Winning the Political and Religious Wars over Stem Cell Research in America' through Nightengale Press. The publication date is October 2007. "I and need some help determining who my target market is and some tips on how I might best reach them. I have set up … [Read more...]
Book lovers protest shrinking book review sections
If you're one of the many authors, publishers or readers concerned that your favorite newspaper is eliminating or cutting its book review section, you aren't alone.
Trade associations, book clubs and other groups, including the academic press, are petitioning newspaper publishers who have decided to eliminate or shrink their book review … [Read more...]
Most successful authors do 7 things differently
For almost two decades, Steve Harrison has worked with more than 19,000 authors. He's convinced that the most successful authors---the top 3 percent---do 7 things differently than all the others. He'll explain them all during two free 75-minute telephone seminars today. You can listen at 2 p.m. Eastern Time or 7 p.m. Eastern Time. Steve says … [Read more...]
Amazon bestseller campaigns not worth it
I'm sick to death of the parade of authors who hit me with sales pitches to buy their books on Amazon.com on such-and-such a day. And I absolutely refuse to pester the 30,000 people on my email list and let them know about these Amazon campaigns. Full disclosure: When these campaigns were all … [Read more...]
How to promote a book on people who plan their lives before birth
Robert Schwartz of Ashland, Oregon writes: "I wrote and self-published a New Age book called Courageous Souls: Do We Plan Our Life Challenges Before Birth? "It includes 10 stories of people who planned great challenges for the purpose of spiritual growth. The information about their … [Read more...]
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