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  How to Generate National Publicity from Your Own Holiday (or Day, Week or Month of the Year)

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  Tips for Rewriting Your Boring Bio

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  How to Use Humor to Grab Media Attention

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  17 Ways to Build Valuable Relationships with Media People

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  How to Piggyback onto Celebrity News to Promote Your Product, Service, Cause or Issue

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  66 Free Things You Can Offer to Generate Publicity or Capture Email Addresses

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