When you tweet or post on somebody else's Facebook wall, do you censor yourself? It's an interesting question. Joyce Dierschke asked it at the Social Media Today blog, and it really made me think. Recently, … [Read more...]
How to use Twitter hashtags for promotion, publicity
If you're planning a special event like an industry convention or a speaking engagement, even a teleseminar, invite the Twitter community to buzz about it. At the opening session, announce from the stage or your teleseminar call that participants who tweet about the event should use a hashtag, and then tell them what tag you want them to use. A … [Read more...]
Can your social networking profile pass the 10-second test?
How many times do you read somebody’s profile at a social networking site, and then devour everything they’ve written because the profile sounds so interesting?
Almost never. But last week on Twitter, I stumbled across Judy Lederman’s profile:
It clearly passes the … [Read more...]
How Twitter can help you fix your toilet
The next time you have problems with your toilet, just check in with Scott Soncray, aka The Twitter Plumber, who goes by @stoncray. Scott, director of communications for a nonprofit, is one of the thousands--perhaps millions of Twitterers--who helps a fellow … [Read more...]
How to get Google juice from your LinkedIn profile
The more inbound links to your website from authoritative websites, the more authoritative Google judges your own website and the more traffic it will deliver.
And you get extra points from Google as well as traffic if those links include hyperlink text. For example, if someone links to my website at PublicityHound.com, I'd much rather … [Read more...]
How to track Twitter quitters who don’t follow you anymore
Many of us on Twitter are racking up followers so quickly that we don't stop to think about those people who follow us, then click on "unfollow" when they read one of our … [Read more...]
How to find social networking sites devoted to niche topics
During the teleseminar today on "How to do Social Networking, Run a Business & Still Have a Life," with BL Ochman, we offered two ideas on how Publicity Hounds can find social … [Read more...]
Hypertarget your message with MyAds on MySpace
I spend almost no time on MySpace simply because that's not where my target audience spends most of its time. I much prefer Facebook, LinkedIn … [Read more...]
Sending Facebook event invitations, RSVPs is time well spent
If you're creating events on your Facebook page for speaking engagements, book signings, teleseminars or anything else you want to promote, don't miss an important step---emailing the invitation to a select group of your friends, or all of them, using the email function on Facebook. If you have thousands of friends, that's a time-consuming … [Read more...]
How to choose your profile photo for social networking sites
If you're strapped for cash and can't afford a professional photographer, and you need a photo because you want to promote something on Facebook or another social networking site, what's the next best alternative? The Milwaukee Journal Sentinal offers tips from three professional … [Read more...]
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