Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
5 reasons traditional PR is dead. http://ow.ly/aYitX
Authors: How to get your books in front … [Read more...]
Wikipedia’s many errors frustrate PR people
Here's another reason not to rely on Wikipedia as a trusted source of knowledge for anything.
A new study published in … [Read more...]
Dog Tweets — How to write a hip-hop press release
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
How to write a hip-hop press release. [Read more...]
Want respect? Ditch the Hotmail, Yahoo, AOL addresses
Why would anyone who wants to be taken seriously advertise their Hotmail and Yahoo addresses on their business cards?
When I see those addresses, I think "cheap."
The sin is even more egregious when an author commits it. Authors need to … [Read more...]
Publicists, can I buy you coffee in San Francisco?
Attention publicists who are coming to the IBPA Publishing University this weekend in San Francisco.
Can I buy you coffee? I'm arriving mid-day on Friday, and I'll be presenting on three panels on Saturday. But I'm staying over on … [Read more...]
Find the name of a blogger’s dog, cat, kid in 60 seconds
Update on March 8, 2012:
For years, I have recommended---at this blog, in my articles, in my newsletters, during my webinars, during interviews with other media, in my live presentations and elsewhere---that you NOT pitch a blogger unless you spend time at their blog reading their posts. You must have a good understanding of what they … [Read more...]
Dog Tweets — Follow These PR Rules If You Want To Raise Some Real Capital
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
Follow These PR Rules If You Want To Raise Some Real Capital. [Read more...]
Nice year-end gift for your clients and more tweets
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Prevent the "lago effect" from dooming your CEO who tries to "help" during a crisis. http://paper.li/clayedwardspr/pr-pros-paper How Restaurants Are Using Social Media … [Read more...]
Piggyback PR onto Baldwin & celebrities behaving badly
Another case of a celebrity behaving badly, and another opportunity for Publicity Hounds in a variety occupations to generate some PR by tying into this story. This time, it's Alec Baldwin who was kicked off an American Airlines plane on Tuesday for … [Read more...]
How to piggyback PR onto top consumer trends for 2012
Every December, Trendwatching.com publishes an annual list of a dozen crucial trends for the following year. If you're looking for a hook to hang a story onto, so you can pitch it to the media and bloggers, there are lots of opportunities. Here's the list of [Read more...]
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