Tips, Tricks & Tools for Free Publicity
By Joan Stewart
When college student Miles Ritenour attended a job fair last year and learned that WordWrite Communications, a small PR firm in Pittsburgh, Pa., was looking for a virtual intern, he knew he wanted the job and did everything possible to get it.
Ritenour already had met [Read more...]
If the media, bloggers or anyone else come to your website looking for the navigational button that will give them all the background information … [Read more...]
I'm thrilled that I made the list of 30 PR experts you should follow on Twitter, compiled by eReleases, the press release writing and distribution service.
Here are several things you can learn from lists like this:
I'm not quite sure how … [Read more...]If you're giving free speeches in your community as a way to practice before you start charging a fee, or simply to market your business, here are more places where you can speak.
Add them to [Read more...]
Piggybacking onto hot celebrity gossip ranks right up there as one of the best ways to generate free publicity for your product, service, cause or issue.
But hurry. This story may be old news by the end of the week.
Here are the Top 10 ways to create free publicity for yourself by participating in the Tiger Woods conversation … [Read more...]
If you can't afford your own photographer, or you take lousy photos, or you hate creating graphics, use a stock photo service to enhance everything from press releases to media kits in a PR campaign.
Royalty-free stock images can save you a lot of time and money trying to generate graphics on your own. Royalty-free means you can use the … [Read more...]
In the old days, when we used typewriters to write press releases, and then snail-mailed the releases to the media, the worst that could happen would be that the media didn't use our releases.
Now that many journalists blog, the occupational hazards of bad press releases distributed online are multiplied. Send a crappy release … [Read more...]
If you aren't speaking about your area of expertise, you're missing valuable opportunities and multiple revenue streams.
Here are eight ways speaking pays, even if you stay in your own community and don't want to hassle with packed airplanes, crummy hotels and crummier road food:
Audience members have invited me to be part of … [Read more...]John T. Unger of Mancelona, MI writes:
"My fire bowls, original art which I've been making since 2005, have been copied by a manufacturer. He is now suing me in federal court to overturn my existing copyrights and continue making knockoffs.
"I have a strong case, a great lawyer and believe that if I can continue to defend … [Read more...]
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