Of all the people who need to promote what they're sellings, artists are among those who have the most difficult time. I don't know why. But Nicolette Tallmadge, who blogs at The Crafted Webmaster, offers 10 tips on How to Use Online video to Promote Your Art. She makes an interesting … [Read more...]
Video tour of your website will impress journalists, others
One of the best ways to use video for publicity is to give visitors to your website the red-carpet … [Read more...]
Web video is easy with free tips from Mike Stewart
Entomologist Hal Coleman of Alpharetta, Georgia has been using web video for a little more than a year to sell his exterminating services, and it gives him a huge advantage over his competitors. Let's say a company discovers its offices are … [Read more...]
Comment on popular videos with your own video comment
Here's a clever tip from Tom Antion's teleseminar last week on "How to Get Instant High Rankings on Google Using Short Videos." Find very popular videos at video-sharing sites like YouTube. Then create your own video commenting on that video. Lots of people who care enough to watch the … [Read more...]
Video pitching will become overused
Thanks to Publicity Hound Laura Jackson for calling attention to the issue of video pitching---in other words, pitching a blogger by creating a clever video in which you are shown delivering the pitch. Blogger Jeremiah Owyang, a web strategist shown here, posted … [Read more...]
YouTube video creators: Provide written content, too
Publicity Hound Meryl K. Evans reminds us not to use YouTube or podcasting as a replacement for any written content we currently provide. "If you do, you could neglect a small but important audience-- those with disabilities. The deaf, like me, … [Read more...]
Social media consumers must be fed—here’s how
I love Peter Baron's article Learning to Feed Social Media Consumers because it's chock full of examples on how to spread your message far beyond traditional media to social media sites like YouTube and Facebook. Unlike pitching traditional … [Read more...]
Video press releases alive and well
Will somebody please tell the folks over at ClickZ that video press releases are alive and well? A post yesterday indicated the writer wasn't aware of how often video is being used successfully in press releases. A link to an audio or video clip can be incredibly powerful. Readers simply click on the video link and watch a short video of you … [Read more...]
How to write a social media press release
Blogger and PR pro Brian Solis has an interesting commentary about social media press releases and how they differ from the traditional press releases that litter the landscape. Social media press release are written specifically for blogs, digital stories, RSS feeds, wikis … [Read more...]
Press releases with a video clip come alive
An online press release that includes a video clip can be incredibly powerful. Readers simply click on the video link and watch a short video of you extolling the benefits of your product or service. Here are other ways you can use video: ---Readers can watch you demonstrate a new product. ---They can see you interviewing a customer who has used … [Read more...]