Marisa Menzel of Madison, Wisconsin writes: "I'm a wedding planner and have recently started hosting monthly 'workshops' at a local bridal shop. Each month we ask one wedding professional to come in to talk about their trade. "We tell the attendees the name of the business that the professional is from, but the main focus is informative, as … [Read more...]
Pop Star! magazine wants gift items for girls 10-16
If you're trying to get your product or service in front of girls age 10-16, try pitching to the monthly POP STAR! magazine, with a circulation of 250,000. The Gift List, a subscription-based service that provides contact … [Read more...]
Christian recording artist needs publicity tips
Jilleen of Santa Ana, California writes: "I am a Christian recording artist and speaker from Santa Ana, California. I recently released a new CD project called "The Hymns Experience." It's an interactive modern-day musical journey into the history of America's all-time favorite hymns. To listen to a few songs from the album, please visit [Read more...]
Yoga DVD for mom and baby needs promotion tips
Heidi Kindberg Goss of Los Angeles, California writes: " 'Yoga Ma Baby Ga' is a unique DVD. Our original picture-in-picture format provides a complete 55-minute yoga routine in the lower corner of the screen at the same time engaging images for a baby fill the rest of the screen. How can I get this across in writing? "Everyone who sees it at [Read more...]
How to promote a business that teaches doctors how to relieve stress
Publicity Hound Christie Scott of Chicago, Illinois writes: "I'm starting my business as a certified coach for doctors. When doctors have communication issues or want a more profitable practice, they call me. I work with them to eliminate stress---from relationship problems to medical malpractice risk, because the problems are usually … [Read more...]
Dating website for men needs your promotion ideas
"I have a dating advice website for men. The site, called ScoreHer.com, relies on sports analogies and 'guy humor' to help men better understand women and be more successful on dates. "Dating advice is obviously a very saturated market. However, our approach is fun and fairly unique. … [Read more...]
Tween magazine fans: How to reach them with your pitch
PR Week says magazines for 9- to 12-year-olds shouldn't be mistaken for the same teen magazines read by their older siblings. Tweens have their own tastes, as well as spending power. So you don't have to pitch parents directly to reach the kids or their money. The magazine suggests: "Make … [Read more...]
Publicity tip–How to promote a company that makes custom-fitted soles or foot beds
Louise Epic of Calgary, Alberta, Canada writes: I’m looking for some ideas to incorporate in an awareness and product publicity program for our company, SOLE, which makes custom insoles or foot beds. This product is unique in two ways: it uses a special technology where, after heating the … [Read more...]
How to promote a webmagazine for gays in the Great Lakes area
Tom Wray of Chicago, Illinois writes: "I run a small webmagazine that covers a portion of the gay community in the Great Lakes area. My core coverage area is Illinois, Wisconsin, Indiana and Michigan with some coverage of Ohio, Minnesota and other states near the region. I’ve had it for four years, and the last year it's been called the Great … [Read more...]
How to promote a helicopter charter service
Lauren Tarne of Dallas, Texas writes: "I have a client who is a high-end helicopter charter service in New York City---obviously a very crowded local market. I am struggling to think of opportunities for them because they don't like doing free promo flights because of the high costs associated and they don't have any clients that are willing to … [Read more...]
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