Here's an inside secret on how to get into O, Oprah's wildly popular magazine. Be willing to wait up to two years before the editors review your pitch and say yes. That's right---two years! If you're willing to stay the course and stay in touch with the magazine, you'll have a huge advantage over most other people who give up after two or three … [Read more...]
David Lawrence Show pitching tips
More than 4 million people listen to The David Lawrence Show and Onling Tonight radio on a regular basis.
Host David Lawrence is looking for guests who are experts on technology and can talk intelligently and compellingly about topics from spam to flaming to online … [Read more...]
John Kremer offers media contacts
Book marketing expert John Kremer is publishing a daily "Kremer 100 PR" newsletter featuring key media contacts---editors, book reviewers, radio and TV producers, magazines, newspapers, syndicated columnists, etc. For only $30 a year, he'll deliver a … [Read more...]
More ideas for holiday pitches
The weeks leading up to Christmas are the very best times to pitch the media with your story idea. I offered several controversial holiday ideas earlier this week, and I just found a [Read more...]
Stuart Elliot, NYT ad columnist, offers tips
If you're dying to get yourself or your PR client in front of longtime New York Times advertising columnist Stuart Elliot, read his [Read more...]
Following up can tilt publicity in your favor
Ask any journalist if people should follow up with them after sending a press release or emailing a pitch, and you'll hear the word "No!" The persistent people who follow up, however, are sometimes the ones I write about in my ezine, "The Publicity Hound's Tips of the Week," or this blog. Last month, a publicist who had sent me a book to review … [Read more...]
Public Radio International producer shares pitching tips
Thinking of pitching public radio with your story? If so, first read these pitching tips from Charles Munroe-Kane, courtesy of Bulldog Reporter. Munroe-Kane produces "To The Best of Our Knowledge" and "Zorba Paster on Your … [Read more...]
2007 editorial calendars ready now
If you want publicity in newspapers and magazines, one of your most valuable tools is each publication's editorial calendar for 2007. An editorial calendar is the January-to-December list of all special sections and topics that are being planned for next year. It alerts advertisers to the sections where their ads would be the best fit. But … [Read more...]
October story ideas to pitch to the media
TV reporter Shawne Duperon and I had a blast brainstorming "103 Sizzling Story Ideas from July through December." October is bursting with ideas about the second largest retail holiday of the year that you can pitch to newspapers, magazines and TV stations. Here are some we're … [Read more...]
Wal-Mart, Starbucks dominance a great publicity op for small businesses
You can hardly open a newspaper or turn on the TV these days without noticing somebody crabbing about Wal-Mart. Now they're going after Starbucks. Penny Stafford, owner of the Seattle-based Belvi Coffee and Tea Exchange Inc., charges in a federal lawsuit that the coffee giant uses anti-competitive tactics to rid itself of competition. The suit, … [Read more...]
- « Previous Page
- 1
- …
- 20
- 21
- 22
- 23
- 24
- …
- 39
- Next Page »