Fast Company magazine wants to include your photo in the November 2010 issue, as part of a neat project it calls the "2010 Most Influential People."
This is a terrific chance to generate publicity from a magazine with a circulation … [Read more...]
Online visibility: 13 ways to build a following
This month's guest blog post was written byJames Nissen. Last week, I shared James' pitch and wrote about How a guest blogger pitched me and made me say 'yes'
* * … [Read more...]
10 magic questions to hook the media
The next time a journalist is interviewing you, or a blogger is interested in an idea you're pitching, ask this question: "Do you need other sources?"
They love that question because it shows you're trying to make their job easy … [Read more...]In-flight magazine editors and readers love these 7 topics
You won't find a more captive audience for your publicity campaign than inside an airplane, at 36,000 feet. Bored and restless, passengers often pull the magazines out of the pockets in front of them, flip through the pages, and then settle in for … [Read more...]
Spirit in-flight magazine wants photos of your dog
If you live in or near a city served by Southwest Airlines, your dog's photo could be included in the June issue of Spirit, the airlines' in-flight magazine.
Send snapshots taken … [Read more...]
Add comic strips to your PR campaign & pitch the artists
19+ story ideas to generate publicity, PR for your business
If you're looking for publicity from bloggers or traditional media but can't think of an idea to pitch to them, here's a quick way to find several.
Longtime Publicity Hound Norman Lieberman reminded me about this yesterday when he emailed me to see if I … [Read more...]
13 ways to use royalty-free stock images in a PR campaign
If you can't afford your own photographer, or you take lousy photos, or you hate creating graphics, use a stock photo service to enhance everything from press releases to media kits in a PR campaign.
Royalty-free stock images can save you a lot of time and money trying to generate graphics on your own. Royalty-free means you can use the … [Read more...]
Meeting a journalist? 9 magic phrases the media love
One of the best ways to generate publicity from traditional media outlets is to form a relationship with reporters, editors, broadcasters and freelancers.
That's a critical step that 99 percent of the people miss!
And what a shame. If you know what they're looking for, how to talk to them, how to help them, and how to stay on … [Read more...]
Blog content in short supply? 9 ideas for bloggers
If you're new to blogging, or you've been blogging for awhile but sometimes find yourself struggling for something to write about, here are nine ideas to get you writing quickly:
1. Take a poll. Using a free tool like Survey Monkey, you can poll your readers on a fun, … [Read more...]
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