If your daughter plays on the junior high soccer team, but your local weekly newspaper acts like the team doesn't exist, quit grumbling and find a notebook and a pen. If your son participates in ice skating competitions, but the team has never had its photo in the paper, get a camera and learn how to use it. Even if you participate in an obscure … [Read more...]
No ho-hum groundbreaking for this health clinic
Eighteen ublicity Hounds have tips for Anne Deeter Gallaher of Camp Hills, Pennsylvania. Her client is breaking ground for a new clinic addition. It houses a family practice with nine physicians that have 30,000 patients. She wants alternatives to the routine and boring groundbreaking ceremony.
From Lisa "Chase" Patterson of Jersey … [Read more...]
News release screams for an accompanying photo
I just read a scrumptious news release about an unusual new package used to hold a well-known brand of food.
(The brand will remain anonymous to protect the guilty.)
The copy provided a detailed description of the package and gushed about its unusual shape, and how it shimmers and shines when the package is moved.
The … [Read more...]
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