If you'd like to earn up to 40 percent commission selling my products, join me for a free teleseminar at 3 PM Eastern Time on Wednesday, November 16. I'll give you loads of ideas on how to sell my products---almost effortlessly---from your website, blog or ezine. Every month, I write lots of commission checks to my affiliates to thank them for … [Read more...]
PR Week awards deadline is Friday
When I worked as a newspaper reporter, nothing made my day more than winning a writing award from one of my trade associations. It's no different if you work in PR. So you might want to hustle if you haven't yet entered the 2006 PRWeek Awards. The deadline is Friday, October 14. The awards really spiff up a resume. And it sure doesn't hurt to … [Read more...]
Donate a second home for the homeless
Publicity Hound Jerice asked me to help spread the word about a campaign under way to help find housing for the homeless in New Orleans, Mississippi and Alabama. Here's what she's asking: Please donate the use of your camp, vacation home, empty apartment or second home for this emergency response to Hurricane Katrina. If you are selling … [Read more...]
You can still register for my Norfolk workshop
If you want to attend my workshop titled "Savvy Media Relations: How to Get FREE Print, Broadcast and Online Publicity" at the YWCA in Norfolk, Virginia on Tuesday, August 23, you can still register. Having problems with the registration process? Those things happen. Just bring a check payable to The Publicity Hound for $79 and you're in! … [Read more...]
Wal-Mart PR push is too little, too late
I love Wal-Mart's convenience, store hours and low prices. Of all the merchants that get a chunk of my money, Wal-Mart probably gets the most. But when it comes to PR, I'd give Wal-Mart the booby prize. A story in the July 25 issue of PR Week says Wal-Mart has begun a media relations and community outreach effort to improve its image in New York … [Read more...]
3 PR contests accepting entries
Awards usually don't mean squat because the true test of a P.R. campaign is how the project has changed people's behavior or perceptions. If you care about these things, however, two contests are seeking entries. PR News is sponsoring its first-ever Nonprofit PR Awards program for nonprofit communications. It's open to all communications and … [Read more...]
Beware your lawyer’s media advice in a crisis
I shake my head in disbelief every time somebody who has just been sued is quoted in the newspaper as saying, "We can't comment because the case is in litigation." I saw that quote again this morning. Some people actually think there's a law somewhere that prohibits them from commenting on lawsuits filed against them. Others even think their … [Read more...]
CDs, tapes available from Media Relations 2005
If you missed the Media Relations 2005 conference in San Francisco in April, you can still learn terrific PR and publicity tips by buying the CDs or cassette tapes for $15 each. Read the entire list here. It includes the panel I participated in titled "The 10 worst Journalist Faux Pas You Can Make." I highly recommend three sessions: … [Read more...]
Marketing Sherpa announces 10 best blogs of 2005
If you aren't blogging yet, or even if you are and want pointers on how to make your blog even better, you'll learn lots by studying "The Top 10 Blogs of 2005" as chosen by readers of Marketing Sherpa, the nifty ezine about marketing. When you're done, check out Don Crowther's excellent ebook Blogging for Business." You won't get … [Read more...]
So much for PR awards
At the end of the dot-com era, the Orlando Business Journal asked PR guy Richard Laermer what he thought of WordWise, a local firm that had hired a person full-time to get them a horde of industry awards. Laermer says WordWise did no advertising but "this hardly-shy communications agency pursued a different strategy: it won awards." Actually, by … [Read more...]