Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
Why buying email lists is always a bad idea. [Read more...]
Rebroadcast your webinars with live Q&A, sell more
If you're a subject matter expert who hosts live webinars, like I do, you know all the problems with webinar technology.
You accidentally click the wrong button on the console and discover that for the last 10 minutes, your audience has been unable to hear … [Read more...]Why I’m publishing my ezine on Tuesday and Saturday
Nothing is more frustrating for an ezine editor than to hear, "What happened to your newsletter? I used to get it and I loved it! But I haven't gotten it for about six months."
During the 12 years I've been publishing [Read more...]
Want respect? Ditch the Hotmail, Yahoo, AOL addresses
Why would anyone who wants to be taken seriously advertise their Hotmail and Yahoo addresses on their business cards?
When I see those addresses, I think "cheap."
The sin is even more egregious when an author commits it. Authors need to … [Read more...]
Ask visitors who complete a web form to tweet about you
Website owners who ask visitors to complete an online form, and then simply thank them for doing so, are missing a powerful opportunity for a little publicity, and possibly some extra sales. If visitors have completed the form because they want more information about your product or service, or they're asking a question, or they want a quote, … [Read more...]
Press release mistake: Not including a call to action
Press release mistakes abound. When you write your next release, don't overlook the one part of it that can determine whether it's a huge success, or a great big dud. It's the call to action---the sentence that tells readers exactly what you want them to … [Read more...]
How can a psychologist market on Facebook and Twitter?
Dr. Karen Hoving of Aurora, Colo., writes: "I have a Ph.D. in Clinical Psychology and specialize in two areas: Bipolar Disorder and Post Traumatic Stress Disorder. "Here's what I'm doing right now to market myself: [Read more...]
Free webinar July 27 on how to host webinars
If you have valuable information that helps your target audience solve a problem, host a free webinar. Then after you've wowed your audience with content-rich information, make them an offer they can't refuse. That's what Daniel Hall has done for my customers three times in the last year. He explained how to speak on cruise ships all over the … [Read more...]
5 best places to answer questions & promote your expertise
The Internet makes it possible, even for sole proprietors, to compete against their big competitors because there are so many different ways online to promote expertise. One of them is by answering questions in your specialty area. Yes, it's time-consuming. But it's a free way to market yourself. Here are the five best places where you should … [Read more...]
9 ways to use Hubspot’s free marketing charts & graphs
If you want to learn more about … [Read more...]
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