Don Luepnitz of Norwalk, CA, writes: "I am with the Norwalk, CA, Moose Lodge, and we can sure use some help getting the word out and trying to get new people to come down and or join. "We … [Read more...]
Michael Smith of Philadelphia writes:
"My brother is the chef/owner of Fletcher's BBQ, a restaurant that opened in September in a working middle-class neighborhood in the Philadelphia suburbs.
"It offers take-out and delivery … [Read more...]
When your LinkedIn connections change jobs, that's the perfect time to reconnect.
But you might not always be aware of the fact that a guy you know left one company and joined another, or that a former co-worker was laid off from her job in corporate and started her own business.
That's why I love the helpful photo chart that … [Read more...]
If you're curious about whether email pitches are effective, you'll want to know about the interesting discussion under way in the PRWise group on LinkedIn.
"Given journalists' overcrowded inboxes, … [Read more...]
'The problem with most "Contact Me" pages is that they're hard to find and uninspiring.
Ideally, your contact information should be in an easy-to-find location on your homepage. Many people bury it a layer or two into the website.
My heart sinks when I want to contact someone, go onto their "Contact Me" page and can't find a … [Read more...]
The Good Housekeeping "Seal of Approval" has been reassuring consumers about product quality for more than a century.
It's one of the most recognized consumer emblems in the market today. Two years ago, the magazine added the Green Good Housekeeping Seal to help consumers identify products that are effective and environmentally … [Read more...]
If you're a new speaker, and you dream about doing what Daniel Hall does---trading your talents and speaking on cruise ships in exchange for … [Read more...]
It's a QR code, short for quick response. And it can be one of the most valuable tools in your PR arsenal.
QR codes, similar to bar … [Read more...]
If someone visits your website, will they know within seconds where to find you on the social media sites?
"You'd have to be Nancy Drew to find the company blog on most websites, … [Read more...]
Attention PR and marketing consultants, and anyone who has clients who are confused about how to dip their toes into social media.
You may be in an ideal position to add social media consulting to your line-up of services and generate another stream of income.