Tips, Tricks & Tools for Free Publicity
With a glut of houses on the market and few buyers, here's an almost guaranteed way for you to get free publicity for a house you're trying to unload---and maybe even a quick sale. This is just one of several great [Read more...]
Here's another great resource for Publicity Hounds who need to outsource work to freelancers. Consult the Society of Professional Journalists' online freelancer directory, a listing of more than 600 members. You can search by state or specialty. Members include writers, photographers and … [Read more...]
When you can't think of a story idea to pitch, and you're dying to get into a certain online or print publication, write a letter to the editor. That's what I did just now … [Read more...]
Your ezine might be packed with free content and do excellent job promoting your expertise. But it's worthless if it ends up in the recipient's spam folder, or in one of several other spam traps that have been set by Internet service providers. That's why it's worth the extra time to run your ezine or important email you're sending, like pitches … [Read more...]
Even the most carefully written publicity plan can be downright frustrating if you pitch journalist after journalist and you hear nothing back. I just finished a free article Find Journalists Using These 7 Resources. … [Read more...]
Authors, are you giving away copies of your books to influential people and asking them to submit reviews at EzineArticles.com, the granddaddy of the article directory sites? Heck, they don't even have to be influential. If you publish an ezine, ask your readers to review one of your books. Bloggers, you can … [Read more...]
While many other newspapers are marching toward the graveyard, Spanish-language daily and weekly newspapers are seeing circulation and advertising revenue soar.
The April 7 issue of PRWeek says La Opinion, a Hispanic newspaper, saw its circulation grow by 3.7 percent in September, the largest increase of any newspaper---in any … [Read more...]
Don't miss this critical step when creating your publicity plan. Start adding bloggers and editors of electronic newsletters (ezines) to the list … [Read more...]
If you're hoping to connect with journalists and broadcasters who might interview you for a story, or include you in a TV show they're planning, here's another resource. It's a website called "If I can Help a Reporter Out," and it was created by Peter Shankman, owner of a New York PR firm. His many journalist friends send him queries regularly … [Read more...]
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