UPDATE on Dec. 18, 2015: You can listen to the webinar replay here.
Collecting as many book reviews as you can on Amazon is one of the best ways to pull traffic to your page and encourage people to buy your … [Read more...]
Email: The Sales & Publicity Tool Most Authors Aren’t Using
Nine out of 10 authors I work with aren't collecting email addresses at their websites, mailing regularly and selling more books as a result.
That breaks my heart. :-( Email marketing is the Number One strategy to sell more books. Period. Even for fiction authors.
It takes time. It takes patience to learn the technology. And … [Read more...]
Fiction, Nonfiction Authors: Newsjack Mattel’s Black Barbie Story for Book Publicity
Fiction authors have the toughest job when it comes to generating publicity for their books. Too often, they can't recognize all the opportunities that breaking news stories are dumping right into their laps.
Here's one. Smart authors who write fiction as well as nonfiction will pounce on it. This is known as … [Read more...]
Publicity and PR Tools Half Off Until Midnight Tonight
You love sniffing out deals, don't you? Here's one that will make your tail wag.
Today only, go to The Publicity Hound Store, choose any product--ebook, special report, video--and use the coupon code TREAT at checkout to slash the price in half.
Call it what you … [Read more...]
How to Sell More Fiction and Nonfiction Books with Pinterest: Free Training Nov. 12
Since Beth Hayden started teaching me about Pinterest several years ago, she and I have brainstormed of all sorts of ways an author can use the social media site for sharing dazzling images.
Beth says one of the easiest ideas is for … [Read more...]
How to Define and Find Ideal Readers for Your Fiction Books
Too often, authors come to me only several weeks before they want to launch their books, asking me to help them create a publicity campaign.
One of the first questions I ask is, "Who's the target market for your … [Read more...]
5 Times When Oh-so-sweet Free Publicity Turns Sour
Going after publicity when the time isn't right can spell trouble.
That's what I told a reader last week when he asked me if free publicity has any disadvantages. It sure does. Here are five instances free publicity, otherwise sweet, can turn sour.
1. Your book isn't ready, but a top-tier media outlet calls.
You're still … [Read more...]
How 8 Entrepreneurs Launched 8 Courses in 8 Niches with 1 Winning Method — Live Webcast Saturday
If you're thinking of diving into the world of online education, learn how to avoid making the same mistakes others before you have … [Read more...]
5 Mistakes I’ve Been Making When Teaching Online
If you're considering jumping into teaching online courses, there's no better time than now.
But don't make the mistakes I've made during the last 15 years. I've been aware of a few of them, but others never dawned on me until I took Danny Iny's "Course Builders Laboratory" … [Read more...]
Free Roadmap Shows How to Create, Promote Online Courses
If you teach in-depth courses online, or want to start, there's a critical step that can determine whether your course is a success or a flop.
It's called a pilot program. And I never would have considered offering one had it not been for the advice … [Read more...]
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- 6
- …
- 30
- Next Page »