If you’re writing articles for EzineArticles.com, the big article directory sites, don’t try to trick the search engines.
The website is cracking down on keyword abuse and rejecting thousands of articles by writers, many of whom are trying to beat the system. Writers abuse keywords when they repeat them over and over again in the same article, hoping to trick the search engines and earn a high ranking.
Within the last month, the site rejected a whopping 2,416 articles.
Christopher Knight of EzineArticles.com gave this example of a paragraph that’s stuffed with the keyword phrase “massage table.”
“If you want to be a massage therapist, you’ll have to buy a massage table. Massage tables come in many sizes, from big massage tables that are not portable to small massage tables that fold up for portability.”
If keywords don’t appear naturally in copy, they look, well, unnatural. And Google and the other search engines are smarter than we give them credit for. They spot that repetition within a split second and actually penalize the writer with a low ranking.
“I can’t tell you specifically what our internal criteria is for when we’ll reject an article for keyword and key phrase repetition vs. abuse because we need to be deliberately vague to prevent gaming of the system,” he says.
Read his entire explanation, including the three tips he shares so you don’t abuse keywords.
Then start writing articles and submitting them to his site. It’s a fabulous way to flaunt your expertise and earn inbound links to your website or blog.
If you hate writing or you can’t write, I’ve solved the problem for you. I’ve written a handy template for a how-to article. See “How to Write How-to Articles.”