Tips, Tricks & Tools for Free Publicity
It starts innocently enough when you meet a reporter for lunch at a local restaurant.
You spend the first 10 minutes making nice, and then the reporter pulls a notebook and pen out of his pocket.
After the first few easy questions to put you at … [Read more...]
Mistake #1 Made by Many Authors:
They wait until their books are written to figure out the target market.
Mistake #2:
They give no thought whatsoever to marketing the book until it's printed.
How do I know?
Because … [Read more...]
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
How authors promote each other's books on Pinterest. [Read more...]
An app called ThreeRing that creates and shares a digital portfolio of students' work quickly and easily.
A new social networking site called MatchPuppy that matches … [Read more...]
UPDATE on Feb. 22, 2017:
If you’re a store owner selling goods online, or a company offering their services, understanding your consumer’s behavior within a digital landscape is pivotal. You have to familiarize yourself with the various online channels, programs and software. See [Read more...]
Here's another reason not to rely on Wikipedia as a trusted source of knowledge for anything.
A new study published in … [Read more...]
So many of us are addicted to Pinterest, that it's all too easy to forget about some of the tried-and-true sites like Meetup.com that should be on top of our "must do" lists during a publicity … [Read more...]
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
10 Most Common Things being Pinned on Pinterest. http://ow.ly/a9Ivc
When the cops subpoena your Facebook information, here's what Facebook sends the … [Read more...]
When planning a publicity campaign, consider all your various target markets.
And do so, please, BEFORE you start blasting your message to the world.
Think you only have one target market? Guess again.
Here are the groups you may need to reach:
The many … [Read more...]When I attended Judith Briles' Author U last year as a presenter who taught authors how to use social media to promote their books, I practically filled a notebook while seated in the audience … [Read more...]
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