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TV News
Product publicity is easier if you can get into gift sections
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Authors: Pitch issues & shows, not your books
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Pay-for-placement spreading to TV news
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Fitness, weight loss still big during February sweeps
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TV loves fitness, diet stories during January
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Pitch “how to” segments for TV talk shows, news
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CDs, tapes available from Media Relations 2005
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“Fox & Friends” takes irreverant view of top stories
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