Thanks to Publicity Hound George Hopkin of the United Arab Emerates for alerting us to two new free press release distribution services: USPRwire and UKPRwire.
Both services complement the existing international service ClickPress at which was launched in March this year and is now used and visited by PR professionals and journalists every day.
Before your press release goes out the door, follow the 10-point checklist that publicity expert Marcia Yudkin has created. It will help you find errors, make your press release search-engine friendly and catch the attention of busy editors and reporters. “The Do-it-Yourself Press Release Makeover: How to Turn a So-so Release into a Wildly Successful One” is available as a CD or electronic transcript.