The next time you send a press release to a journalist, and you're tempted to make a follow-up call to see if he's using it, read this article by Washington Post humor columnist Gene … [Read more...]
Search Results for: journalists
What motivates journalists, bloggers? Most of these 40 things
Attracting a journalist's or blogger's attention for your story idea is no different than attracting a consumer's attention for a product or service.
That's what I concluded when I read What motivates people? Beckwith 40, written by … [Read more...]
Press clubs: Logical place to meet journalists
If you're looking for ways to meet your favorite local journalist in a relaxed a relaxed social setting, join your local press club. Press clubs promote journalism excellence through a variety of programs, activities and monthly meetings. Most members are from the working press, but plenty of PR people also belong. David Niles, former editor of … [Read more...]
Commenting at blogs can help journalists find you
When personal assistant Christie Gaderson of Priorities Concierge in Austin, Texas read my tip about how to set up a Google Alert to learn which bloggers are writing about … [Read more...]
What do journalists REALLY want? (Bookmark this link)
One of my very favorite features that explains what journalists hate about PR people, and what they really want, is Bulldog Reporter's excellent weekly installment "Journalists Speak Out." Each week, the short feature offers pitching tips---along with a good dose of bitching---from reporters, editors, TV producers, radio talk show hosts, and … [Read more...]
Write press releases for buyers, not only for journalists
David Meerman Scott, who recorded an interview with me a few weeks ago called "The New Rules of Press Releases: How to Write Them for Buyers, Not Only for Journalists," says that when he used to work as a reporter, he never read a press release, then wrote a story directly from the … [Read more...]
Online tools for journalists: Here are Top 3
Knowing what tools journalists use to do their jobs can help Publicity Hounds, who need to do research for articles, opinion columns, letters to the editor, and sometimes even pitches to journalists and bloggers. Amy Gahran, content strategist and info-provocateur from Boulder, Colorado, lists her Top 3 Online Tools for Journalists for Poynter … [Read more...]
Gifts for print journalists? Don’t you dare
Publicity Hound Ek Dari writes: "I've been reading your tips for quite some time now, and love the articles and ezine. "One question I had was about thanking an editor or journalist. What is the standard on that? I have had successful placements in the New York Times, Washington Post, Fortune, and top-tier magazines, but am not sure how best to … [Read more...]
Self-publishing makes it easier for journalists to cover you
Authors love to debate the merits of having a book published by a publishing house, versus self-publishing. I'd choose the latter any day. Here's one more reason why. I'm featuring the new book [Read more...]
BookExpo America will feature journalists galore
If you're attending the giant BookExpo America convention in Washington, D.C. May 18-21, pay attention to the journalists, book reviewers and other media people who will be there, keynoting or speaking on panels. I found these names while paging through the convention program. This list … [Read more...]
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