This edited transcript is the second in a four-part series from a podcast interview on Jan. 12, 2015. Julie Eason asks me about how authors can do their own publicity. Prefer audio? You can listen to the podcast on iTunes or on [Read more...]
What journalists don’t tell you about your Author Media Kit (free training March 19)
I've worked for almost four decades as a newspaper reporter, editor, freelance writer, publisher and blogger. And I know this is true:
Fact 1:
If a writer needs a few paragraphs of bio material for a story she's writing about you, she can grab your Media Kit, highlight exactly what she needs, save it to her clipboard … [Read more...]
How authors can start do-it-yourself publicity
This edited transcript is the first in a four-part series from an interview on Jan. 12, 2015. Julie Eason asks me about how authors can do their own publicity. Prefer audio? You can listen to the podcast on iTunes or on [Read more...]
7 ways your local library can help you sell more books, even if you’re an indie author
Authors who need help selling their books should start looking close to home, at the one place where books are free: their local libraries.
When I speak at writers' conferences, I hear authors … [Read more...]
Restaurants, chefs, foodies: Tie publicity into these food trends
"I've opened a restaurant and I need publicity. What do I do?"
"Our adult education department is starting a series of cooking classes. But the local newspaper isn't interested in writing about them. How can I get … [Read more...]
Half-off coupon within ‘Best of’ ebook expires tonight
The half-off coupon good for more than a dozen of my most popular products expires at 11:59 p.m. Eastern Time tonight.
You can find the coupon code sprinkled throughout the free ebook, "The Best of The … [Read more...]
The Best of The Publicity Hound’s Tips of the Week of 2014: Yours to regift
Here's a gift that's perfect for small business owners, a nonprofit that needs publicity, authors who want to sell more books, or anyone who wants to self-promote on a shoestring budget and without an expensive … [Read more...]
Dog Tweets of the Week– #AmazonCart – Add items to your Cart without leaving Twitter
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
The biggest publicity mistake most people still make
If you're new to publicity, I'll bet you're making this mistake.
You're "spraying and praying."
That's the phrase … [Read more...]
7 things your 2015 Publicity Plan must include –free training Oct. 15
If someone has a problem and they're searching online for a way to solve it, but they don't know you, have you made it easy for them to find you?
Too often, people who want publicity spend the majority of their time on outreach---hunting for journalists, bloggers and others … [Read more...]
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