Beth Stafford of Concord, N.C. writes: I am an artist working in collaboration with my dog to produce some of the wildest, most colorful and joyous abstract art around. Our label is "PiCassieO," combining her name (Cassie) with an artist name (obviously) who represents the human half of the team (me). We have a store at [Read more...]
Everlasting Matrimony book needs promotion ideas
Publicity Hound Sheryl P. Kurland of Orlando, FL writes:
With Valentine's Day just around the corner, which is a logical tie-in to my product, I need some new, exciting, low-cost ideas prior to the holiday to stimulate Valentine's Day book sales.
I'm the author of the self-published Everlasting Matrimony: Pearls … [Read more...]Product for heavy Christmas tree ornaments needs publicity
Obama inauguration donors: Pitch to your local media
President-elect Barack Obama's transition team is appealing to campaign donors and others to contribute to the Inauguation festivities, which will cost at least $40 million. If you'll be ponying up money to help, you could pitch the story to your local media. If you know the names of other individual donors or businesses in your area that are also … [Read more...]
Artists, learn the 10 qualities of a marketing plan
When it comes to teaching artists about marketing, Alyson Stanfield is right up there at the top of the list as one of the premiere art marketing experts. If you're selling artwork of any kind, from portraits to garden art, you 'll want to listen to the … [Read more...]
Help promote a Wisconsin retirement community art show
Kendra Hinzmann of Oshkosh, Wisconsin writes:
"I am the director for a fine art exhibit space within an upscale retirement community. This new venture was mostly set in place as life enrichment for the residents, but I really wanted to include the community as well.
"I got on board … [Read more...]
Freelancer needs a way to keep track of media contacts
In this week's issue of "The Publicity Hound's Tips of the Week," Publicity Hound Erin Portman of Austin, Texas writes:
"I am a freelancer and have a ton of media contacts. My new year's resolution this year was to find a better way to track and capture … [Read more...]
How can agency let clinicians know about summary guides?
This week's Help This Hound question is from Winthrop Morgan of Bethesda, Maryland: "How would you raise awareness of a government agency's comparative effectiveness summary guides for clinicians? "A well-known and respected U.S. Government agency has a program which distills the findings from high-quality research into short, comprehensive … [Read more...]
Italian Diorama artist needs ideas to promote artwork, crafts
Susan Sogaro of Trumbull, Texas writes: I am an Italian Diorama artist, and my hand-made, three-dimensional Nativities include town scenes which have homesteads, vendors, shops and market scenes. Our art and gift shop caters to Italian art lovers in the U.S. Crafts range from the Diroamas to small travertine coasters and ceremic boxes and … [Read more...]
Web designer needs quick promotion tips to boost sales
Nancy Cavanaugh of Milwaukee, Wisconsin asks: I am a web designer at Cavanaugh Interactive who receives the majority of my business via word of mouth. I’ve been a freelance designer for more than 26 years, and in all that time I’ve never seen the economic situation deteriorate so … [Read more...]
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