You can take advantage of one hour of training right now by watching the video replay (below) of a webinar I hosted for several hundred authors and publishers on Thursday with book publishing … [Read more...]
All seats have been claimed for today's free webinar on "The Indie Author's Guide to Creating a Killer Media Kit" from 4 to 5 p.m. Eastern Time.
If you want to attend the free training but haven't registered, I can pretty much still guarantee a seat for you. … [Read more...]
By Roshanda E. Pratt
Everyone loves extras.
Extra fries, extra time to complete a project, and extra money in your bank account. Just as you and I enjoy a few “extras” so does the local television … [Read more...]
I am no longer a big fan of the traditional physical press kit with its glossy paper folder and numerous information/photo sheets placed into the inside pockets of the glossy paper folder.
Yet I do think that authors have to consider what could constitute a press kit for our New Media Age.
To begin with, let's think physical. And … [Read more...]
Perhaps that's why so many of them are so boring.
Help is on the way!
Nancy Juetten, "The Bio Doc," will show you how to resuscitate a DOA bio during a free webinar tomorrow … [Read more...]
If your online pressroom looks anything like mine did about two hours ago, it's time to drag out the dust mask, the Shop-Vac® and maybe even a garbage dumpster. I found so much outdated information and ancient publicity photos in the pressrooms at my website and … [Read more...]
If the media, bloggers or anyone else come to your website looking for the navigational button that will give them all the background information … [Read more...]
Occasionally, I'll get a call from somebody who thinks it might be "fun and interesting" to be in the world of PR, or a publicist. But they don't want to go back to college and spend more than $50,000 on a degree in PR or communications.
So they ask me what the best way is to break into the business. I suggest they follow the same people … [Read more...]
One of the best ways to generate publicity from traditional media outlets is to form a relationship with reporters, editors, broadcasters and freelancers.
That's a critical step that 99 percent of the people miss!
And what a shame. If you know what they're looking for, how to talk to them, how to help them, and how to stay on … [Read more...]