When sci-fi novelist Chris Kennedy writes an ebook, he names characters in his novels after real people, many of them his fans.
He calls the characters "Redshirts," a term that originated with the Star Trek TV series. … [Read more...]
‘Cut and paste’ software eliminates tedious typing, makes marketing easier
One of the ways I keep a diversified business running smoothly is to have carefully-crafted responses to common questions and news items pre-writtten.
Years ago, this would have meant a series of separate documents on my computer, but now it takes just … [Read more...]
Panda 4.0 didn’t kill the press release, it just refocused it
This is a response not only to this article, but to many others like it, too.
By Mickie Kennedy
The constant algorithm changes Google is rolling out continually spawn “the sky is falling” mentality from people on message boards and blogs across … [Read more...]
5 cool tools I learned about at #AuthorU Extravaganza
I love learning about free or dirt-cheap tools that make my job easier, and I know you do, too.
Here's a quick list of five tools I learned about today, during the second day of the AuthorU Extravaganza.
At VideoHive you can buy and sell royalty-free … [Read more...]
Author U Extravaganza tips, tricks and tools
The Author U Extravaganza, one of the premiere events for authors and publishers, is the best place to be if you want a crash course in book publishing.
It's Thursday, Friday and Saturday of this week--May … [Read more...]
Book signing pushes author’s book to top of best-sellers list
By Gail Mencini
The Boys of Summer are on the field. The smell of hot dogs, beer and peanuts waft through stadiums. The sound of the crack of a bat and cheers of the home team crowd resound.
What does that have to do with being an author?
Everything.
Imagine the new baseball rookie in his first at … [Read more...]
Develop a crowdfunding marketing plan for your book
By Justine Schofield
Crowdfunding is a way to raise funds for any creative project or business venture from a large group of people, typically via the … [Read more...]
Author U Extravaganza: $100 off registration and other ways to save
Become Seriously Successful at Book Publishing by Registering Here
Here's a fun video I created to whet your appetite for the Author U Extravaganza in Denver … [Read more...]
5 tips for getting fiction or nonfiction books into Costco, Walmart, Target
A quick trip down the aisles of your local Costco might leave you wondering how---or if---you could ever get your book onto the store's shelves.
Most of the books I saw at my local Costco in Grafton, Wisc., yesterday have "New York Times Best … [Read more...]
Free Getty Images come with risks, exceptions
If you're tempted to use a free Getty image in a blog post, at your website, in a press release, in a PR campaign, or any other way, understand the risks which could include legal problems.
Getty recently opened up its archives to allow [Read more...]
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