At least once a seek, somebody asks, "Where can I find a good publicist?" A far more important question should be, "What are the most important qualities I should look for in a publicist?" Once you know that, then you can start looking. Here … [Read more...]
9 ways to use Flickr to promote your business
This guest post was written by David Murton. David has been helping companies build and maintain their online relationships with customers since 2006. He is also a professional writer and webmaster, with a particular interest in the open source Drupal … [Read more...]
Can you spot the 5 mistakes in this guest blogger’s pitch? Find them all and win $100 coupon
If you want to write a guest blog post at your favorite blog, and you're writing the pitch, don't make the five mistakes this blogger made when he emailed me today. Can you guess what they are? Here's the entire pitch: OK, what did the blogger do … [Read more...]
15 ways to publicize a major publicity hit
The next time you generate publicity in a major newspaper or magazine, or at a blog, or you get onto a TV or radio show, don't stop there. You also need to publicize your publicity. That's what Michelle Tennant of [Read more...]
Girls: You could be the next Milk Mustache star
Actress Julianne Hough is teaming up with the national "got milk?" campaign and Seventeen magazine to find nine girls throughout the United States to become the next Milk Mustache stars. The "Power of 9" campaign emphasizes the power of milk's nine essential … [Read more...]
BBQ restaurant in Philly needs ideas for promotion
Michael Smith of Philadelphia writes:
"My brother is the chef/owner of Fletcher's BBQ, a restaurant that opened in September in a working middle-class neighborhood in the Philadelphia suburbs.
"It offers take-out and delivery … [Read more...]
50+ (almost all free) websites to promote events
When it's time to promote a live or special event, do you rely on the same old websites to spread the word?
Posting on Craigslist, [Read more...]
How to work with a PR firm: 15 do’s and 8 don’ts
The New York Times' Small business blog has an interesting post about do's and dont's when working with a PR firm.
Jennifer Walzer, founder and chief executive of Backup My Info!, a company … [Read more...]
21 ways to promote your webinars and teleseminars
If you're new to hosting webinars, the team at SocialBrite.org has a very helpful summary of 10 steps for planning a successful webinar.
It includes nine ways to promote your webinar. I took their list and added to it. Most of these … [Read more...]
Need a clever tagline? Learn from nonprofits Taggies contest
Taglines, those pithy one-liners that follow the name of an organization, can let people know within two seconds what your organization does and how it helps them.
Yet too many companies don't have a tagline because they can't think of something clever.
If that's you, Nancy Schwartz's 2010 Tagline Contest for Nonprofits will … [Read more...]
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