Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
6 times you should call a press conference. [Read more...]
Let Mari Smith help get your business on track for 2013
Most people know Mari Smith as the Queen of Facebook.
Fast Company magazine calls her "The Pied Piper of Social Media."
But her depth of knowledge goes far beyond just those topics. She's a top-notch business woman who knows that the biggest problem business … [Read more...]
Copycat TV news story: Buy a diamond, get a gun
It pays to be a copycat, especially if you're after free publicity.
When jewelry store owner Harold van Beek, near Cedar Rapids, Iowa, heard that a jeweler in Georgia had gotten publicity for offering a hunting rifle to every customer who bought diamond jewelry, he copied the marketing tactic and found himself on the local news. Starting … [Read more...]
How to exploit the power of Instagram for PR
This guest post was written by Carlo Pandian, a freelance writer and social media enthusiast who works for Media Recruitment in the U.K. where he blogs on social … [Read more...]
Dog Tweets—6 tips for a more powerful LinkedIn summary
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
6 tips for a more powerful LinkedIn summary. [I strengthened mine after reading this.] [Read more...]
Magazines releasing their 2013 editorial calendars
Smart PR people and self-promoters know October is the month when magazines start releasing their editorial calendars for the following year.
Editorial calendars help advertisers know which topics will … [Read more...]
Want publicity in magazines? Research, then pitch
You can have the most interesting story idea on the planet.
But unless you do your homework first and get to know everything you possibly can about the journalist you're pitching it to, you could be blowing a golden opportunity for … [Read more...]
Dog Tweets–5 clever PR pitches that caught reporters’ attention
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
5 clever PR pitches that caught reporters' attention. [Read more...]
Pitching magazines? Tips for a compelling subject line
Writing the email subject line is often the most difficult part of pitching a magazine.
But not if you use this tip, one of more than 30 that I shared during the webinar on[Read more...]
Dog Tweets: Top 10 tips for developing blog post ideas
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
Top 10 tips for developing blog post ideas. http://ht.ly/dRoFx
Love this cheat sheet on various … [Read more...]
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