If you're creating events on your Facebook page for speaking engagements, book signings, teleseminars or anything else you want to promote, don't miss an important step---emailing the invitation to a select group of your friends, or all of them, using the email function on Facebook. If you have thousands of friends, that's a time-consuming … [Read more...]
How do you promote your social networking profiles?
Publicity Hound Holly Miller of Chesapeake, Virginia emailed me this morning and and asked if it's proper to include a Twitter address within a press release. It's a great idea, and it got me thinking about other ways to let people know where they can find you … [Read more...]
Revlon ties contest to ‘lipstick on a pig’ controversy
Most of us may forget the "lipstick on a pig" controversy by next week.
But I'm betting the word lipstick will be front and center on the stump, straight through to the election and possibly beyond. As … [Read more...]
Keepsake CD for birthdays, anniversaries needs promo ideas
Alaa el Ghatit of Libertyville, Illinois, writes: "I own a national service called LifeOnRecord which lets people capture and preserve their stories and memories from any phone. The … [Read more...]
Meet me at Social Media Summit Sept. 10-12 in Chicago
Response to the two teleseminars I'm hosting today and tomorrow on "How to Use LinkedIn to Promote Anything--Ethically & Powerfully" has been overwhelming.
I sold the last of the 100 seats on Tuesday morning. (You can still sign up to receive the MP3 audio and electronic … [Read more...]
Product publicity for holidays is easier with this resource guide
Now is the time to start pitching if you're hoping to convince journalists to feature your consumer product or service in holiday gift coverage. Gift guides appear in many forms: ---As special sections in newspapers, like holiday gift guides printed by USA … [Read more...]
Dairy Queen joins Girl Scouts to create Thin Mint Blizzard
Here's a perfect example of how a nonprofit can team up with a popular nationwide chain, and piggyback onto a "Week of the Year" to promote a good cause. Dairy Queen is creating the Girl Scout Thin Mint Blizzard for the month of July to promote Girl Scout Appreciation Week July 7-13. What a wonderful idea! No more having to wait until March … [Read more...]
Wal-Mart offers free online classified ads
Are you selling a car or real estate? Looking for someone to fill a job? Selling concert or sports tickets or miscellaneous items? If so, take advantage of Wal-Mart's new free classified ads which the giant retailer started offering about three weeks ago in partnership with [Read more...]
Help Promote Year of the Dawg in Big Rapids, Michigan
Lynne Scheible of Big Rapids, Michigan writes: "Leadership Mecosta, our community leadership program, is sponsoring a community art project. "Area businesses and organizations are sponsoring fiberglass statues of more than 30 bulldogs, 3 by 4 feet. We chose a bulldog because it's the mascot of Ferris State University, our local college. "Our … [Read more...]
Bad resource boxes, landing pages can confuse article readers
Just read a great article by Christopher Knight of EzineArticles.com on how incorrectly using the author resource box at the end your articles, or leading readers to bad landing pages, can shatter your … [Read more...]
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