If you're new to publicity, or you're not getting the publicity you'd hoped for, stop dreaming about it and learn how to do it in only 21 days.
Publicist Michelle Tennant Nicholson and publicity expert Drew Gerber, both of … [Read more...]
Tomorrow: How Creativity Traps You and How to Get Unstuck
If you have a streak of creativity, you can probably relate to one of these seven problems:
1. You find yourself struggling with writer’s block.
2. You can’t find lucrative opportunities for your writing, your artwork or the creative product or service … [Read more...]
21 Questions You Can Ask Journalists Before, During and After Interviews
If you're contacted by a journalist, knowing the types of questions you can ask them will help you both. These fall into three categories:
Questions you can ask to help you decide whether you should do the interview and how to prepare for it.Questions you can ask them during the interview.Questions you can ask afterward.Last week, I … [Read more...]
14 Questions to Never Ask Journalists
PR pro Michelle Garrett's 7 Questions NOT to ask a reporter are a perfect checklist for anyone new to publicity, as well as to people who have been working with the media for awhile.
Reading them took me back to my … [Read more...]
Want a Better Story? Make Journalists a Part of It
The quote from Ben Franklin goes something like this:
“Tell me and I forget. Teach me and I may remember. Involve me and I'll understand.
Franklin, of course, was a journalist.
And his advice is as true today for bloggers and new media as it was back then for town criers.
Any time you can involve journalists in your … [Read more...]
7 Ways to Use the Best Free Media Database for Publicity
Michelle Tennant of Wasabi Publicity tipped me off to USNPL.com, the giant free database of newspapers, TV and radio contacts in the U.S.
She's one of the most successful publicists I know. If Michelle says it's … [Read more...]
Need publicity training for free? Join me May 11
Set aside some time this month and next to listen to take advantage of three weeks worth valuable free training on how to get free publicity.