Brenda Rogerson of Highland, Michigan writes: "The American Sewing Expo is the largest independently owned sewing expo in the country with over 15,000 people attending our three-day show from all over the U.S. In addition to classes, vendors, a sewing cafe and special exhibits, we … [Read more...]
Charlotte Observer business section pitching tips
If you're trying to pitch the Charlotte Observer with your business story, first watch this short interview with business editor Patrick Scott. It's courtesy of videographer John Easton, who will be providing … [Read more...]
This ribbon-cutting worth publicizing
If you want to know why I hate ribbon-cutting ceremonies, Google "ribbon-cutting" and then click on "Images" and you'll see why. They all look the same. Some people try to come up with clever or cutesy ribbon-cuttings, and those usually bomb, too. But here's one that's so unusual, it's worth mentioning. I found it over at Alan Sharpe's [Read more...]
Art marketing tip: Weigh in on MLK memorial controversy
OK all you artists. Stop grumbling about not being able to generate publicity. One of the best ways is to find a burning controversy, then jump into the fray with a letter to the editor of a newspaper or magazine, commenting on the issue. Artists, African-Americans and others can do just that. Comment on the controversy that has erupted over the … [Read more...]
Cockroach Hall of Fame Museum still generating publicity
The thousands of run-of-the-mill small business owners who can't figure out how to generate publicity for their businesses can learn a lesson or two from Michael Bohdan. He's an exterminator who runs The Pest Shop in North Texas. And whenever there's a problem with fire ants or roof rats, he alerts the local media, and they feature him as an … [Read more...]
Shawnigan Lake School in Canada needs publicity ideas
Julie Ann Kodmur from St. Helena, California writes: "How do you get American writers and, of course, families, interested in Shawnigan Lake School, a Canadian boarding school? "I’ve been doing publicity for the wonderful school where my step-son goes and now find that we need some fresh … [Read more...]
Grant recipients: Tell the rest of the story
Thanks to Publicity Hound Beth Bilderback, public relations specialist for Nauticus, a marine science center in Norfolk, Virginia, for this tip that can be used by anyone who receives grant money: "This summer, we received a hefty grant to fund two oceanography camps for two separate groups of … [Read more...]
New edition of ‘hidden Hawaii’ book needs publicity ideas
Karma Bennett of Ulysses Press writes: "The publishing house where I work was founded with our travel series, the Hidden Guides. The first book, Hidden Hawaii, was at the time, the only book on Hawaii that actually reviewed and compared the various beaches of the islands. "Now we are giving the books a whole new look which emphasizes the hidden … [Read more...]
Promote books with a contest like this one for Packers fans
If you're doing PR for a new book, here's a great idea you can borrow, courtesy of Dorothy Molstad, marketing manager for MBI Publishing Company in St. Paul, Minnesota. Create a fun contest for the media, including ezine publishers and bloggers. That's what she did to promote their book [Read more...]
Airlines magazine to feature best Road Warrior on cover
You don't have to look far this summer to find stories about travel nightmares in airports all over the world. That's why the Aug. 31 deadline for the 6th Annual Road Warriors contest sponsored by AmericanWay, the inflight magazine of American Airlines, is perfect timing. The magazine is searching for the top Road Warriors. The winner will … [Read more...]
- « Previous Page
- 1
- …
- 42
- 43
- 44
- 45
- 46
- …
- 86
- Next Page »