Tips, Tricks & Tools for Free Publicity
The next time you do a media interview, remember these 10 Magic Phrases the Media Love.
Almost no one says these things during an interview. That's because most people being interviewed talk about themselves and worry about impressing reporters or editors. Use these phrases and they'll remember you.
The quote from Ben Franklin goes something like this:
“Tell me and I forget. Teach me and I may remember. Involve me and I'll understand.
Franklin, of course, was a journalist.
And his advice is as true today for bloggers and new media as it was back then for town criers.
Any time you can involve journalists in your … [Read more...]
Fiction authors have the toughest job when it comes to generating publicity for their books. Too often, they can't recognize all the opportunities that breaking news stories are dumping right into their laps.
Here's one. Smart authors who write fiction as well as nonfiction will pounce on it. This is known as … [Read more...]
You love sniffing out deals, don't you? Here's one that will make your tail wag.
Today only, go to The Publicity Hound Store, choose any product--ebook, special report, video--and use the coupon code TREAT at checkout to slash the price in half.
Call it what you … [Read more...]
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
60 of the best #PR blogs in the world. @PublicityHound is on the list. [Read more...]
If you missed my first "Ask Me Anything" live session on Saturday, not to worry.
I recorded it, and you can listen to it here:
Here are the questions I answered:
My co-author and I have just published a book about boomerang kids. We are having a hard time reaching our target audience - the families, … [Read more...]
Going after publicity when the time isn't right can spell trouble.
That's what I told a reader last week when he asked me if free publicity has any disadvantages. It sure does. Here are five instances free publicity, otherwise sweet, can turn sour.
You're still … [Read more...]
The drip, drip, drip of names and email addresses of people who are registered on the Ashley Madison website offers publicity opportunities galore if you're willing to comment on this story.
#AshleyMadison is trending on … [Read more...]
I've been waiting---it seems like forever---for someone other than a political pundit to dredge up some timely publicity by offering advice to the world's ultimate Publicity Hound, GOP presidential candidate Donald Trump.
Finally, someone did.
Image consultant Sandy Dumont's [Read more...]
Publicity Hound Lynette Norris Wilkinson writes:
"For the past 5 years I have been raising funds for #Katrina survivors from the New Orleans Lower 9th Ward through the sales of my book, 'UNTOLD: The New Orleans 9th Ward You Never Knew.'
"I'd like to make … [Read more...]
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