If you sell a product or service that would make an ideal gift, target Holiday Gift Guides.
Seven reasons gift guides rock:
1. You don’t need a “hook” or “angle” or a creative pitch. You only need a compatible product … [Read more...]
Tips, Tricks & Tools for Free Publicity
by Joan Stewart
If you sell a product or service that would make an ideal gift, target Holiday Gift Guides.
Seven reasons gift guides rock:
1. You don’t need a “hook” or “angle” or a creative pitch. You only need a compatible product … [Read more...]
by Joan Stewart
If you're new to publicity, or you're not getting the publicity you'd hoped for, stop dreaming about it and learn how to do it in only 21 days.
Publicist Michelle Tennant Nicholson and publicity expert Drew Gerber, both of … [Read more...]
by Joan Stewart
Scared of interviewing with a reporter for fear the story will be inaccurate?
You're not alone. That's one reason many people shy away from media interviews. They don't want anything to go wrong.
You can't avoid errors. But you can do several things to improve the chances that the story will be accurate. I'll share them all, and … [Read more...]
by Joan Stewart
If you're dying to find out what it takes to get your book reviewed by the L.A. Times, meet Carolyn Kellogg, the book editor, when she speaks to the Book Publicists of Southern California on Thursday, Feb. 11.
She's one of three speakers who will be featured during the program on "How to Romance the Media: Update." You'll also hear from … [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
Prevention Magazine Drops Print Ads, Hikes Single-Copy Cost | Media - AdAge [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
3-Step Guide to Celebratory #EmailMarketing - via @WebsiteMagazine [Read more...]
by Joan Stewart
One of the toughest problems Publicity Hounds face is explaining succinctly their book, product or service.
Your 15-second pitch should be short enough to catch people's attention but enticing enough to make them say, "Tell me more."
It's Day 3 of the third annual [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
10 TIPS for Authors to Handle Bad Reviews > [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
How The Right Message At The Right Time Can Resonate With The Media | via @emsiPR #pitchingthemedia [Read more...]
by Joan Stewart
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter.
Twitter to Put Ads Where Folks Without Accounts Can See Them [Read more...]
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