This guest post was written by Brian Jud, an author, book-marketing consultant, seminar leader, television host, President of Book Marketing Works and a partner in Premium Book Company that sells books to non-bookstore buyers on a non-returnable, commission basis. Brian is the author of How to Make Real Money Selling Books (Without … [Read more...]
How Authors Can Use a Blog to Promote a Cause or Issue
By Nina Amir
As an aspiring or published author, you've probably heard this advice: You need a blog.
The reasons are always the same. A blog helps you develop your author platform, create a brand, build expert status, and promote your books. But did you know you can do something even more meaningful with a blog?
You can start a … [Read more...]
11 Reasons to Join Me on the ‘Publishing at Sea’ Cruise
If you're thinking of publishing a book, preparing to launch a book, or you need to revive sales for a book that's fallen flat, the third annual Publishing at Sea cruise Jan. 24-31, 2016 is exactly what you need.
We'll depart from Fort Lauderdale, Fla., for Jamaica, Haiti and Cozumel aboard Royal Caribbean's luxurious Allure of the Seas, … [Read more...]
Email Marketing for Authors: Your Questions Answered
Several hundred authors already have claimed my free cheat sheet on "10 Profitable Ways to Use Email to Create SuperFans Who Help You Sell Books."
After you get your cheat sheet by clicking the link above and … [Read more...]
Why fiction authors can be experts and how they promote it
This edited transcript is the last in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or [Read more...]
How authors make it easy for people to find them online
This edited transcript is the third installment in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or [Read more...]
How authors become experts and promote expertise
This edited transcript is the first in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or [Read more...]
How a top publicist’s strategy makes journalists say “yes”
When you need publicity but you can't think of an idea to pitch, even a lame one, take the shortcut Michelle Tennant Nicholson takes.
She milks the cows that are already in the barn.
That means … [Read more...]
Why publishing content on LinkedIn can be confusing if you blog
When LinkedIn rolled out its publishing platform a year ago this week, giving you the ability to publish helpful content to your profile, bloggers rejoiced.
Finally, they could take all those posts and republish them on … [Read more...]
More book marketing tips for fiction and nonfiction
This edited transcript is the last in a four-part series from an interview on Jan. 12, 2015. Julie Eason asks me about how authors can do their own publicity. Prefer audio? You can listen to the podcast on iTunes or on [Read more...]
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