Many traditional newspaper readers who don't know anything about blogs will be exposed to them, and bloggers who comment on breaking news stories can now get more exposure as a result of the [Read more...]
Trade press editors know what they want, so follow these 10 tips
If you're pitching the trade press, one of the biggest mistakes you can make is telling an editor that you just bought an ad. Most reputable trade press editors don't care, and like their brothers and sisters at consumer magazines and newspapers, they will be insulted that you mentioned it. That's one of 10 tips offered by Bob Milroy, the … [Read more...]
Wall Street Journal changes health reporters
One of the biggest frustrations of generating publicity is getting to know a reporter, then watching her leave, or change beats. So it is with health reporters at The Wall Street Journal. The Navigator, a blog published by Bacon's, reports that WSJ health reporter Sarah Lueck, … [Read more...]
Ladies’ Home Journal editor offers pitching tips
If you're pitching the Ladies' Home Journal, adhere to its three-month lead time. So says Julia Kagan, the health director at the magazine, whose pitching tips were featured in an article at the Media Insider blog. Other things you should know: The magazine prefers news tips, not how-to … [Read more...]
Airline magazines rely on freelancers–so pitch them
If you want to get publicity in one of the inflight magazines, you should cozy up to freelancers who write for those publications. That's one of several tips in the May 1 issue of [Read more...]
Gift List includes press release writing, distribution services
The Gift List, the fee-based service that provides leads on media outlets planning special coverage of things that make great gifts, will now write your news releases and distribute them to the media.
That means people who sell various products and services no longer have to … [Read more...]
Celebrity, CEO and classic homes news wanted by real estate columnist
Mark Nash, a real estate author and columnist, is writing a syndicated feature titled "Celebrity, CEO & Classic Homes." He is asking PR professionals and publicists to forward news about these kinds of properties, a project description, and 6 high-resolution photos, to him at [Read more...]
Time, Fortune, People, Business 2.0 to feature easy-to-find table of contents
Finally, no more fumbling around to find the table of contents in four popular magazines published by Time Inc. WSJ.com reports that Fortune, People and Business 2.0 will feature the table of contents on the … [Read more...]
Vogue magazine editor says ‘no blanket pitches’
Sally Singer, fashion news and features director at Vogue echoes what I've been preaching for years. No one-size-fits-all pitches, she tells Bulldog Reporter's Daily Dog. And yes, you can certainly look at the magazine's … [Read more...]
MarketBeat in Wall Street Journal a great landing spot for a CEO or business blogger
If you're dying to get your boss into the Wall Street Journal, add David A. Gaffen, who writes the WSJ's online news column MarketBeat, to your media list. Getting Quoted, which tracks who the media are citing as sources, says Gaffen quoted 87 different sources, some of them multiple times, … [Read more...]
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