Dr. Neil Baum, a urologist in New Orleans, tried lots of ways to promote and distribute his book, Marketing Your Clinical Practice.
Most of them bombed. And like many other authors, he felt stuck.
Then, he thought that perhaps a big … [Read more...]
13 fun, easy ways to find content for your blog
The next time you're looking for a topic for your blog, ask yourself these three questions, suggested by small business marketing coach Sydni Craig-Hart in [Read more...]
7 ways blogging makes you and your employees smarter
By now, you've probably read most of the arguments on why companies should be … [Read more...]
How to write a guest post for my publicity blog
I love exposing readers of this blog to new viewpoints related to publicity, even if they disagree with mine.
Topics can include anything dealing with traditional publicity to reviews for books and products that deal … [Read more...]
Bad advice from Copyblogger on time spent blogging
By Joan Stewart
Copyblogger is one of my very favorite resources to learn about blogging, writing and sales copy.
But a post written by Jonathan Morrow, 20 Warning signs That Your Content Sucks, … [Read more...]
12 more fill-in-the-blank headlines for your articles, blog
Suffering from headline writer's block? If so, don't sweat it.
Over the weekend, I stopped at my local bookstore and scanned the covers of the June issues of several dozen business and consumer magazines and found these 12 headlines which you can tweak and turn into your own:
Turn the _______ You Have into the _______ You … [Read more...]
How a guest blogger pitched me and made me say ‘yes’
If you're pitching a blogger with an idea for a guest blog post, take a cue from James Nissen.
James pitched me last night regarding a guest blog post about how he built the buzz for SecretintheDirt.com, a free golf website hosted by PGA … [Read more...]
Frustrated authors, speakers: Canfield has sage advice
If you're a frustrated author who has been trying to think of an idea for a book, finish a book already under way, or boost sluggish sales of a book that's been on the shelves for several months, Jack Canfield has some sage advice for you.
And … [Read more...]
Speakers, tweak your topic for recession-proof college market
Many professional speakers who charge a fee for their programs are giving far fewer presentations than they gave a few years ago because corporations, nonprofits and government agencies have cut travel and training budgets.
One way for speakers to … [Read more...]
How engaging is your blog? 17 metrics to measure
Measuring the effectiveness of a publicity campaign is one factor that separates the true Publicity Hounds from the Publicity Pups.
If you have no way of measuring the success of a press release you've posted online, then why are you posting … [Read more...]
- « Previous Page
- 1
- …
- 19
- 20
- 21
- 22
- 23
- …
- 39
- Next Page »