Because this is a business blog, I have to be careful to mind my manners and not say anything that I wouldn't say in the executive suite of the same CEO who might be reading what I write here. I just learned another lesson about manners and good business. Respond thoughtfully and professionally when other bloggers or people who comment at this … [Read more...]
Optimist International wants tips for distributing PSAs
This week's "Help This Hound" question is from Carrollyn Cox of Virginia Beach:
"I need help with distribution of video/TV public service announcements I just produced for Optimist International (at very little cost, I might add).
"I know how to personally approach local media, the public access channels and the local cable … [Read more...]
Social media categories added at EzineArticles.com
EzineArticles.com announces that it has added three new categories to help cover the exploding Social Media trend: Internet & Online Businesses: Social-Networking Social Networking is … [Read more...]
Samaritan House in Detroit needs publicity tips
Cheryl Beck Pickett of Detroit, Michigan writes: "Samaritan House provides food and other pantry items for families in need and has been around for about 13 years. They serve a handful of small towns within our county which have populations of 3,000 to 5,000 people each. Their primary support and donations come from local churches. "There are two … [Read more...]
Advertising Age editor offers pitching tips
About 280,000 marketers—the majority of them client-side—pay to get Advertising Age every week. Plus, hundreds of thousands more look at the website. Check out Marketing Sherpa’s exclusive interview … [Read more...]
Employment lawyer blogs about NBC hit ‘The Office’
Here's a great example of how a blogger piggybacks her entire blog onto a popular TV show. Julie Elgar, an attorney at the law firm of Ford & Harrison in Atlanta, Georgia, counsels companies on avoiding lawsuits and shows managers how to comply with various state and federal employment … [Read more...]
Press release tips from a Tennessee city editor
So you think your computer is ancient? Many journalists are working on computers that are even older than yours. So says John I. Carney, city editor of the Shelbyville Times-Gazette in Tennessee in his list of tips titled "Have Pity on … [Read more...]
Online printing company needs marketing ideas
Chris Kelley of Emigrant, Montana writes: I'm a publicist, and Andrew Field, the founder and CEO of PrintingforLess.com, the world's largest commercial online printer, is one of my clients. More than 50,000 customers nationwide—mostly small and mid sized businesses—annually visitor our … [Read more...]
Video press releases alive and well
Will somebody please tell the folks over at ClickZ that video press releases are alive and well? A post yesterday indicated the writer wasn't aware of how often video is being used successfully in press releases. A link to an audio or video clip can be incredibly powerful. Readers simply click on the video link and watch a short video of you … [Read more...]
Public speaking tip: 7 ways to get on a panel
Scott Lorenz of Westwood Communications has helpful tips on how public speakers can land a spot on a conference panel. It's in the latest issue of The Navigator, the ezine published by Bacon's. Most important: don't wait for an invitation! And tell them you'll help promote the panel as … [Read more...]
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