Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Prevent the "lago effect" from dooming your CEO who tries to "help" during a crisis. http://paper.li/clayedwardspr/pr-pros-paper How Restaurants Are Using Social Media … [Read more...]
Fast Company tips and other tweets from this past week
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow @PublicityHound on Twitter. Twitter and Facebook tips for food trucks. … [Read more...]
Cool PR finds & other tweets from this past week
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. How to improve your Facebook marketing for the holidays [Read more...]
Nonprofit Marketing Tip: Explain all 9 ways people can donate
Does your nonprofit tell visitors at your website all the ways they can donate? During the webinar I hosted yesterday on nonprofit marketing, PR and publicity with nonprofit marketing expert … [Read more...]
Write killer headlines: 102 fill-in-the-blank formulas
The next time you're struggling with a headline for an article, press release, blog post, a page at your website or a paid ad, whip out this handy five-page cheat sheet and steal one of the 102 headline-writing formulas. Fill in the blank, and you've got … [Read more...]
Inventory clearance on CDs, transcripts, booklets
Information products can become out of date so quickly, particularly those dealing with social media sites or any type of technology. For that reason, I'm cleaning out my massive inventory and practically giving away more than 20 titles. CD and transcripts, regularly $39.95, are only $5 each, plus shipping. Tips booklets on employee recruitment … [Read more...]
Why statistics can be your greatest PR ally–or enemy
This month's guest blogger is Brad Phillips, the author of the Mr. Media Training Blog, which offers daily media and presentation training tips. His firm, [Read more...]
Paint a picture with your blog, article headlines
The next time you write a headline for a blog post or an article, think of a headline that plants in the reader's mind an indelible photo, or paints a picture.
I found one that I love this morning.
It accompanies an article by Vin Montello in one of last year's issue of The Net Effect, the magazine for membership of Stompernet, … [Read more...]
Letters to the editor offer clues to articles you can write
If you're dying to write for a magazine, and you want to suggest an article topic that the editor will embrace, start by reading the letters to the … [Read more...]
How to turn a Golf Digest article into more publicity
When you land a big story in a magazine, it's all too easy to become giddy with excitement, and miss doing the hard work necessary to "publicize the publicity" and turn one media hit into what can become multiple hits.
Larry Jacobs reminded me of … [Read more...]
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