Several readers wrote to say they loved the item in last week's ezine regarding the Newspaper Map of the World, the interactive … [Read more...]
Publicity dilemma? Let Publicity Hound readers help—for free
Struggling to find a good story idea to pitch to the business reporter at your daily newspaper?
Wondering how to use your Facebook Fan page to promote your product or service?
Trying to catch the attention of the … [Read more...]
Add comic strips to your PR campaign & pitch the artists
12 ways to use my free ebook of publicity tips
How do you pitch a story on washable mats?
Jeanne Krieg of Savage, Minnesota writes:
“DryMate is a manufacturer in Minnesota with a line of absorbent and washable mats for home, pets, autos, hunting, garage and outdoors. We even sell a mat that goes under your Christmas tree stand to catch … [Read more...]
Oprah’s producers blog & drop clues about what they like
If you're dying to get onto Oprah, stop sending unsolicited books, press kits and other junk.
Instead, spend some time reading the blog posts from the show's 14 producers.
Yes, they blog. Is it OK to contact … [Read more...]
Learn how to pronounce names of radio/TV hosts, journalists
With so many international reporters and editors, TV producers and radio show hosts, it's more important than ever that you pronounce their names correctly, particularly if you are appearing on their shows or pitching them by phone.
Ditto for potential clients and bosses, or for audience members who you call on from the platform if … [Read more...]
Book on PR/social media perfect for wanna-be publicists
Occasionally, I'll get a call from somebody who thinks it might be "fun and interesting" to be in the world of PR, or a publicist. But they don't want to go back to college and spend more than $50,000 on a degree in PR or communications.
So they ask me what the best way is to break into the business. I suggest they follow the same people … [Read more...]
NPR host says pitch your idea to one show at a time
National Public Radio, with its hundreds of shows, offers opportunities galore for people to pitch a story about their product, service, cause or issue.
But here's an important caveat: Don't pitch to more than one show at the same time.
That was … [Read more...]
Gift List offers 25 percent discount until Sept. 30
If you sell a consumer product or service that would make a great gift for the holidays, this is the perfect time to take advantage of a 25 percent discount to The Gift List, a subscription service that provides pitching tips and contact information for hundreds of media outlets … [Read more...]
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