Even the most carefully written publicity plan can be downright frustrating if you pitch journalist after journalist and you hear nothing back.
I just finished a free article Find Journalists Using These 7 Resources. It lists seven resources that Publicity Hounds can use to get in front of journalists.
- One is a free leads service.
- Four are subscirption-based leads services.
- Two are free ezines that include leads from journalists, bloggers, podcasters, authors and others.
I’ve heard great comments from Publicity Hounds about all seven services. (Journalists like them, too!)
rickey gold says
Thanks for the additional PR resources, Joan. Just signed up for Dan’s newsletter.
I’ve been using HARO for a while now and love it! Have already placed one terrific piece, been interviewed by another and have a few things pending. It’s a great way to learn how to pitch tightly, since the queries tell you exactly what the writer is looking for. You’re either a fit or you’re not.